Wati vs Crisp
Live Chat pricing comparison · 2026
Wati pricing ranges from $59–$279/month, while Crisp ranges from $0–$295/month. These products use different pricing models (Per-seat subscription vs ), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.
Sources & confidence
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Plans at a glance
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What users say
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Wati and Crisp serve the live chat and customer messaging space from different angles. Wati is a WhatsApp Business API platform built specifically for WhatsApp marketing, sales, and support. Crisp is an all-in-one customer messaging platform with live chat, chatbots, knowledge base, and multi-channel support.
Wati starts at $69/month with no free plan, while Crisp offers a free tier and paid plans from $45/month. The choice depends primarily on whether WhatsApp is your dominant customer communication channel or if you need a broader multi-channel messaging platform.
Plan-by-Plan Pricing
| Plan | Wati | Crisp |
|---|---|---|
| Growth | $59 /user/month | Free /month |
| Pro | $119 /user/month | $45 /month |
| Business | $279 /user/month | $95 /month |
| Plus | — | $295 /month |
Market Intelligence
Wati
Crisp
- Median annual cost
- $197
- Based on
- 55 deals
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Our Verdict
Choose Wati if WhatsApp is your primary customer communication channel. Wati is purpose-built for WhatsApp Business API with broadcast campaigns, chatbot automation, and team inbox features. Starting at $69/month with 3 users included, it's the most efficient way to leverage WhatsApp for marketing, sales, and support at scale.
Choose Crisp if you need a multi-channel messaging platform with live chat, email, and social media support. Crisp's free plan is functional for small teams, and the paid plans ($45-$295/month) include chatbots, a knowledge base, and CRM features. Crisp is the better all-around customer messaging platform when WhatsApp isn't your only channel.
Frequently Asked Questions
01 Which is cheaper, Wati or Crisp?
Crisp is cheaper overall. Crisp offers a free plan and paid plans from $45/month. Wati starts at $69/month with no free tier. However, Wati includes WhatsApp-specific features like broadcast campaigns and automation triggers that Crisp doesn't match on WhatsApp. If you only need basic live chat, Crisp is more affordable.
02 Does either have a free plan?
Crisp offers a free plan with basic live chat, 2 seats, and limited features. Wati does not offer a free plan, only a 7-day free trial without requiring a credit card. If budget is the priority and you don't specifically need WhatsApp capabilities, Crisp's free tier is a strong starting point.
03 What are the hidden costs of Wati?
Wati's biggest hidden cost is per-message markup over Meta's rates for every template message sent. Additional user fees ($39/user on Pro) add up quickly, and users report cancellation and billing difficulties. The listed subscription price doesn't include message costs, which can significantly increase your total spend.
04 Can Crisp handle WhatsApp like Wati?
Crisp supports WhatsApp integration on paid plans, but it's one channel among many rather than the core focus. Wati offers WhatsApp-specific features like broadcast campaigns (up to 15,000/month on Growth), automation triggers, CTWA source tracking, and smart retargeting that Crisp doesn't match. For WhatsApp-heavy businesses, Wati is significantly more capable.
05 Which is better for e-commerce?
Both work for e-commerce, but in different ways. Wati excels at WhatsApp-based e-commerce with broadcast campaigns, order notifications, and chatbot-driven product catalogs. Crisp provides website live chat, chatbots, and multi-channel support. In markets where WhatsApp is the primary commerce channel (India, Brazil, Southeast Asia), Wati is the clear winner.
06 How do support and reliability compare?
Wati offers 24/5 support on Growth and 24/7 on Pro and Business plans. Crisp provides email support on all plans. Wati users have reported billing and cancellation difficulties, while Crisp users note that advanced AI features are limited to 50 uses per month on the Essentials plan. Both have trade-offs in their support experiences.