Ahrefs vs Semrush (with AI)
AI SEO Tools pricing comparison · 2026
Ahrefs pricing ranges from $0–$449/month, while Semrush (with AI) ranges from $0–$549/month. Ahrefs is typically 10% more affordable, though your actual cost depends on tier and team size.
Ahrefs
Ahrefs is an AI-powered SEO tool that helps businesses improve their search rankings.
verified 27d ago
View pricing →
Semrush (with AI)
Semrush (with AI) is an AI-powered SEO tool that helps businesses improve their search ran
verified 27d ago
View pricing →
Verdict · Vendr median · year 1
Ahrefs
saves
$0
vs
Semrush
· 25 seats
Cheapest
$1.2K
Spread
0%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Standard
$75K/yr
year 1 license · $249/seat
Guru (Classic SEO)
$75K/yr
year 1 license · $250/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$1.2K/yr
Vendr · n=171
↓ Lowest median
Median annual
$1.2K/yr
Vendr · n=33
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
1 sourced fact
Vendr median
Last verified
3w ago
Confidence
High confidence
Sources
10 sourced facts
4 hidden-cost · 4 contract · Vendr median · 1 review platform
Last verified
3w ago
Confidence
High confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
Ahrefs and Semrush (with AI) both operate in the ai seo tools category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Ahrefs | Semrush (with AI) |
|---|---|---|
| Free | Free /user/month | Free /month |
| Lite | $129 /user/month | $139.95 /month |
| Standard | $249 /user/month | $249.95 /month |
| Advanced | $449 /user/month | $499.95 /month |
| Enterprise | Custom | $199 /month |
| Semrush One - Pro+ | — | $299 /month |
| Semrush One - Advanced | — | $549 /month |
| Enterprise | — | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Ahrefs
3 scenarios$0/month (free tier with basic features)
Solo / Getting Started
$249/month
Growing Business
$1,499/month
Enterprise Setup
Semrush (with AI)
3 scenarios$0/month (free tier with basic features)
Solo / Getting Started
$299/month
Growing Business
Custom pricing — typically negotiated annually, contact sales for quote
Enterprise (100+ users)
Market Intelligence
Ahrefs
- Median annual cost
- $1,199
- Based on
- 171 deals
Semrush (with AI)
- Median annual cost
- $1,199
- Based on
- 33 deals