Semrush (with AI) Free Plan 2026: What's Included & What's Not
Honest breakdown of the free tier limits and features
Semrush (with AI) costs Free to $549 per month as of July 2026, with 6 plans available including a free tier. Plans: Free Account (free), SEO at $139/month, Starter at $199/month, Pro+ at $299/month, and Advanced at $549/month. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
Semrush (with AI) offers 6 pricing tiers: Free Account, SEO, Starter, Pro+, Advanced, Enterprise. A free plan is available. Paid plans include SEO at $139/month, Starter at $199/month, Pro+ at $299/month. The SEO plan is beginners and individual projects.
Yes, Semrush (with AI) offers a freemium plan as of July 2026. The free tier includes 4 features with limits on usage. Paid plans start at $139/month (SEO). Pricing verified from 16 sources by CostBench.
Semrush (with AI) offers a freemium model with limited features; upgrade to unlock more.
What's Included in the Free Plan
- 1 demo project
- 10 reports per day across all vital tools
- Help Center & Basic Onboarding
- Limited AI Visibility features
What's NOT Included (Paid Only)
- 5 websites to monitor
- 500 keywords to track daily
- Basic keyword research and competitor analysis
- Position Tracking
- Site Audit
- Track performance in AI search
- Monitor AI sentiment
- AI visibility reports for any domain
- Monitor custom prompts
You'll Need to Upgrade When...
- You exceed the user limit
- You need features like 5 websites to monitor or 500 keywords to track daily
- You require premium support or SLA guarantees
- You need to remove branding or watermarks
- You need advanced integrations or API access
Hidden Restrictions on Free Plan
- Requires credit card upfront
- Auto-converts to paid plan immediately if not cancelled before trial ends
- Cancellation requires clicking a 24-hour email confirmation link
- No refunds if cancellation confirmation is missed
- Confirmation email commonly lands in spam
Free vs Paid: Which Do You Need?
Free Plan is Enough If...
- You're an individual or very small team
- You need only basic features
- You don't mind usage limits
- Branding on output is acceptable
- Community support is sufficient
You Need Paid If...
- Your team is growing beyond limits
- You need advanced features
- Professional branding is required
- You need priority support
- Integrations/API access is critical
Free vs SEO Plan Comparison
| Free Account $0 | SEO $139/month | |
|---|---|---|
| Features | 4 included | 9+ included |
| Support | Community/Email | Priority Support |
| Branding | Semrush (with AI) branding | Your branding |
| Best For | Trying out the platform, no credit card required | Beginners and individual projects |
Frequently Asked Questions
01 Is Semrush (with AI) free?
Yes, Semrush (with AI) offers a freemium plan with 4 core features included. However, there are limits on users and features that may require upgrading.
02 What's included in Semrush (with AI)'s free plan?
Semrush (with AI)'s free plan includes: 1 demo project, 10 reports per day across all vital tools, Help Center & Basic Onboarding, Limited AI Visibility features. Key limits include basic usage caps.
03 What's NOT included in Semrush (with AI)'s free plan?
The free plan excludes: 5 websites to monitor, 500 keywords to track daily, Basic keyword research and competitor analysis, Position Tracking, Site Audit. You'll also have Semrush (with AI) branding and limited support options.
04 When should I upgrade from Semrush (with AI)'s free plan?
Consider upgrading when: you hit user or storage limits, need features like 5 websites to monitor or 500 keywords to track daily, require premium support, or want to remove branding. The cheapest paid plan starts at $139/month.
05 Is Semrush (with AI)'s free plan really free forever?
Yes, Semrush (with AI)'s free plan is available indefinitely with no time limit. However, feature and usage limits may restrict what you can do without upgrading to a paid plan.