BrightEdge vs SE Ranking Pricing (2026)
Compare / BrightEdge vs SE Ranking
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Team size
25 seats

BrightEdge vs SE Ranking

AI SEO Tools pricing comparison · 2026

BrightEdge pricing ranges from $1000–$12500/month, while SE Ranking ranges from $129–$279/month. SE Ranking is typically 96% more affordable, though your actual cost depends on tier and team size.

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Discount programs →
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2 products · AI SEO Tools
Side-by-side · live
BrightEdge
BrightEdge is an enterprise-grade AI SEO platform trusted by Fortune 500 companies to mana
verified 11w ago
$500 $103K
View pricing →
SE Ranking
SE Ranking is an all-in-one SEO platform offering rank tracking, site audits, backlink ana
verified 10d ago
$500 $103K
View pricing →
Verdict · Vendr median · year 1
SE saves $103K vs BrightEdge · 25 seats
Cheapest $500
Spread 100%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Pricing model unknown
Pricing model unknown
no public list price found
Growth
$74K/yr
year 1 license · $279/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$103K/yr
Vendr · n=7 · limited data
↓ Lowest median
Median annual
$500/yr
Vendr · n=158
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 11 sourced facts
7 hidden-cost · 1 contract · Vendr median · 2 review platforms
Last verified 2mo ago
Confidence High confidence
Sources 13 sourced facts
8 hidden-cost · 3 contract · Vendr median · 1 review platform
Last verified 1w ago
Confidence High confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
5 documented
  • Onboarding and Implementation Fees
    1 source
  • Professional Services and Strategic Consulting
    1 source
  • Overage Fees
    1 source
  • Additional User Seats
    $500–$2,000 per user per year
    1 source
  • Module Upgrades and Add-ons
    1 source
4 documented
  • Forced Legacy Plan Migrations with Major Price Increases
    50-500% of current license costs
    3 sources
  • Add-On Feature Charges Beyond Base Plan
    10-25% of license costs
    2 sources
  • Non-Refundable Subscriptions and Prepaid Balances
    10-100% of remaining license costs
    2 sources
  • Permanent Data Deletion After 60-Day Account Lapse
    5-20% of license costs
    1 source
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

BrightEdge
SE
Auto-renewal
Yes
Yes
Cancellation
at least 30 days prior to the end of the current subscription term
Not publicly disclosed; mid-term cancellations are non-refundable per multiple user reports
Commitment
12 to 36 months
✓ Monthly or annual; annual billed upfront
Price escalation
3–7%
Documented history of forced legacy plan migrations with 50–70%+ price increases; no published escalation schedule but multiple users report sudden migration notices with no pricing flexibility
Can downgrade
—
No
Based on 4 verified sources (Vendr · TrustRadius · BBB)
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
TrustRadius
7.4out of 5 (155)
G2
4.4out of 5 (831)
Best for
Mid-market companies with a single brand and moderate keyword volume
Watch out
Steep Learning Curve and Complex UI
Trustpilot
1.79out of 5 (24)
Best for
Marketing teams needing repeatable SEO and GEO delivery across up to 10 projects
Watch out
Inaccurate keyword ranking data that does not match real Google search results
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit BrightEdge pricing
Discount programs →
Visit SE pricing
Discount programs →
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
AI SEO Tools

BrightEdge

$1000–$12500
/month
2 plans
Full pricing breakdown →
VS
AI SEO Tools

SE Ranking

$129–$279
/month
3 plans
Full pricing breakdown →

BrightEdge and SE Ranking both operate in the ai seo tools category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan BrightEdge SE Ranking
Professional Custom $129 /month
Enterprise Custom $279 /month
Enterprise — Custom

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

BrightEdge

4 scenarios
$1,000/month (~$12,000/year)
Small Business Entry
$2,500
Mid-Market Implementation
$5,000/month ($30,000-$60,000/year)
$8,000
Large Enterprise
$12,500/month ($100,000-$150,000/year)
See all 4 scenarios →

SE Ranking

6 scenarios
$624
Freelance SEO Consultant — Essential Plan
$1740
Small Agency — Pro Plan with Agency Pack
$1728
Growing Agency — Pro Plan with Content Marketing Add-on
See all 6 scenarios →

Market Intelligence

BrightEdge

Median annual cost
$103,000
Based on
7 deals

SE Ranking

Median annual cost
$500
Based on
158 deals

What Users Say

BrightEdge

G2
4.4out of 5 (831)
TrustRadius
7.4out of 10 (155)
Top complaints
  • Steep Learning Curve and Complex UI
  • High Cost
  • Inconsistent or Overwhelming Data

SE Ranking

Trustpilot
1.79out of 5 (24)
Top complaints
  • Inaccurate keyword ranking data that does not match real Google search results
  • Poor and unresponsive customer support — days to respond, no meaningful weekend coverage for US users
  • Forced migrations from legacy plans with 50–70%+ price increases and no opt-out

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

BrightEdge 7 hidden costs

high
Onboarding and Implementation Fees
medium
Professional Services and Strategic Consulting
high
Overage Fees
medium
Additional User Seats $500–$2,000 per user per year
medium
Module Upgrades and Add-ons
See all BrightEdge hidden costs →

SE Ranking 4 hidden costs

critical
Forced Legacy Plan Migrations with Major Price Increases 50-500% of current license costs
medium
Add-On Feature Charges Beyond Base Plan 10-25% of license costs
high
Non-Refundable Subscriptions and Prepaid Balances 10-100% of remaining license costs
high
Permanent Data Deletion After 60-Day Account Lapse 5-20% of license costs
See all SE Ranking hidden costs →

Contract Terms

Term BrightEdge SE Ranking
Auto-renewal Yes Yes
Cancellation at least 30 days prior to the end of the current subscription term Not publicly disclosed; mid-term cancellations are non-refundable per multiple user reports
Minimum commitment 12 to 36 months Monthly or annual; annual billed upfront
Price escalation 3–7% Documented history of forced legacy plan migrations with 50–70%+ price increases; no published escalation schedule but multiple users report sudden migration notices with no pricing flexibility
Can downgrade — No

Continue researching

BrightEdge

SE Ranking

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