Campaign Monitor vs Campaigner Pricing (2026)
Compare / Campaign Monitor vs Campaigner
Shortlist
Team size
25 seats

Campaign Monitor vs Campaigner

Email Marketing pricing comparison · 2026

Campaign Monitor pricing ranges from $13–$171/month, while Campaigner ranges from $14–$649/user/month. Campaign Monitor is typically 42% more affordable, though your actual cost depends on tier and team size.

Visit
See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Campaign pricing Affiliate partner — does not affect ranking.
Visit Campaigner pricing Affiliate partner — does not affect ranking.
Compare
2 products · Email Marketing
Side-by-side · live
Campaign Monitor
Campaign Monitor pricing starts at $11.
verified 15d ago
$1.3K $5.6K
View pricing →
Campaigner
Campaigner is an email marketing and automation platform offering two main plan tiers — Es
verified 27d ago
$1.3K $5.6K
View pricing →
Verdict · Vendr median · year 1
Campaign saves $4.3K vs Campaigner · 25 seats
Cheapest $1.3K
Spread 77%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Essentials
$9.3K/yr
year 1 license · $31/seat
Essentials (5,000 contacts)
$11K/yr
year 1 license · $38/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
↓ Lowest median
Median annual
$1.3K/yr
Vendr · n=0 · limited data
Median annual
$5.6K/yr
Vendr · n=16
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 6 sourced facts
4 hidden-cost · 1 contract · Vendr median
Last verified 2w ago
Confidence High confidence
Sources 22 sourced facts
16 hidden-cost · 3 contract · Vendr median · 2 review platforms
Last verified 3w ago
Confidence High confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
4 documented
  • Contact-Based Price Escalation
    9x cost increase at 10K contacts vs 500
    1 source
  • Advanced Features Locked Behind Higher Tiers
    $124+/month upgrade from Lite to Premier
    1 source
  • SMS Marketing Credits Sold Separately
    Variable per-message cost
    1 source
  • Transactional Email Volume Capped
    May require separate transactional email service
    1 source
5 documented
  • SMS marketing add-on
    moderate
    1 source
  • Difficult cancellation and continued billing
    high
    2 sources
  • Credit card required for trial
    moderate
    2 sources
  • Steep price jumps at contact boundaries
    moderate
    2 sources
  • Reputation Defender add-on
    moderate
    1 source
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Campaign
Campaigner
Auto-renewal
Yes
Yes
Cancellation
Cancel anytime for monthly plans
30 days before renewal
Commitment
Annual plans require yearly commitment
1 month
Price escalation
Pricing increases as subscriber count grows; automatic upgrades triggered if contact limits exceeded
No published schedule but users report fees increasing over time
Can downgrade
Yes
No
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
No public ratings yet
Best for
Small businesses and creators just getting started with email marketing who need basic campaigns and templates
TrustRadius
3.5/5 (8)
Trustpilot
1.5/5 (24)
Watch out
Extremely difficult cancellation process requiring phone or live chat contact
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Campaign pricing Affiliate partner — does not affect ranking.
Visit Campaigner pricing Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Email Marketing

Campaign Monitor

$13–$171
/month
4 plans
Full pricing breakdown →
VS
Email Marketing

Campaigner

$14–$649
/user/month
13 plans
Full pricing breakdown →

Campaign Monitor and Campaigner both operate in the email marketing category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Campaign Monitor Campaigner
Lite $13 /month $14 /user/month
Essentials $31 /month $38 /user/month
Premier $171 /month $72 /user/month
Enterprise Custom $158 /user/month
Essentials (50,000 contacts) $287 /user/month
Essentials (100,000 contacts) $409 /user/month
Advanced (1,000 contacts) $35 /user/month
Advanced (5,000 contacts) $70 /user/month
Advanced (10,000 contacts) $124 /user/month
Advanced (25,000 contacts) $258 /user/month
Advanced (50,000 contacts) $398 /user/month
Advanced (100,000 contacts) $649 /user/month
Custom Custom

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Campaign Monitor

3 scenarios
$11/month
Startup Newsletter (500 contacts, ≤2,500 emails/mo)
on Lite ($9.90/month with annual billing). $132/year monthly or $118.80/year annual.
$29/month
Growing Business (500 contacts, unlimited sends)
on Essentials ($26.10/month with annual billing). $348/year monthly or $313.20/year annual.
$153/month
Agency or Larger Team (500 contacts, advanced features)
on Premier ($137.70/month with annual billing). $1,836/year monthly or $1,652.40/year annual.

Campaigner

3 scenarios
$168/year
Small Business (Essentials, 1,000 contacts)
$1,488/year
Growing Business (Advanced, 10,000 contacts)
$4,776/year
Established Brand (Advanced, 50,000 contacts)

Market Intelligence

Campaign Monitor

Median annual cost
$1,260

Campaigner

Median annual cost
$5,560
Based on
16 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Campaign Monitor 4 hidden costs

high
Contact-Based Price Escalation 9x cost increase at 10K contacts vs 500
medium
Advanced Features Locked Behind Higher Tiers $124+/month upgrade from Lite to Premier
medium
SMS Marketing Credits Sold Separately Variable per-message cost
medium
Transactional Email Volume Capped May require separate transactional email service
See all Campaign Monitor hidden costs →

Campaigner 9 hidden costs

medium
SMS marketing add-on moderate
critical
Difficult cancellation and continued billing high
medium
Credit card required for trial moderate
medium
Steep price jumps at contact boundaries moderate
medium
Reputation Defender add-on moderate
See all Campaigner hidden costs →

Contract Terms

Term Campaign Monitor Campaigner
Auto-renewal Yes Yes
Cancellation Cancel anytime for monthly plans 30 days before renewal
Minimum commitment Annual plans require yearly commitment 1 month
Price escalation Pricing increases as subscriber count grows; automatic upgrades triggered if contact limits exceeded No published schedule but users report fees increasing over time
Can downgrade Yes No

Continue researching