Runway vs HeyGen Pricing (2026)
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25 seats

Runway vs HeyGen

AI Video Generators pricing comparison · 2026

Runway pricing ranges from $0–$76/user/month, while HeyGen ranges from $0–$149/month. These products use different pricing models ( vs Per-seat subscription), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.

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See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Compare
2 products · AI Video Generators
Side-by-side · live
Runway
Runway pricing ranges from free to $76/user/month for consumer subscriptions in 2026.
verified 27d ago
$848 $10K
View pricing →
HeyGen
HeyGen is an AI avatar video platform that makes it easy to create talking-head videos wit
verified 27d ago
$848 $10K
View pricing →
Verdict · Vendr median · year 1
Runway saves $9.2K vs HeyGen · 25 seats
Cheapest $848
Spread 92%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Pro
$5.0K/yr
year 1 license · $28/seat
Pro
$30K/yr
year 1 license · $99/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
↓ Lowest median
Median annual
$848/yr
Vendr · n=368
Median annual
$10K/yr
Vendr · n=3 · limited data
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 21 sourced facts
16 hidden-cost · 2 contract · Vendr median · 2 review platforms
Last verified 3w ago
Confidence Medium confidence
Sources 8 sourced facts
5 hidden-cost · 1 contract · Vendr median · 1 review platform
Last verified 3w ago
Confidence High confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
5 documented
  • Monthly Credit Expiration
    10-30% of license costs
    2 sources
  • Rapid Credit Depletion on Any Plan
    15-50% of monthly subscription cost in additional credit purchases
    4 sources
  • Misleading 'Unlimited' Plan — Hard Monthly Credit Cap
    20-100% of the $76/month Unlimited plan cost in additional credit purchases
    4 sources
  • Annual Prepayment Trap — No Refund Policy
    $144-$912 at risk with annual prepayment depending on plan tier
    2 sources
  • No Human Customer Support
    5-10% of license costs in unresolved billing disputes and wasted credits
    4 sources
5 documented
  • Credits Expire Monthly — No Rollover
    5-15% of license costs
    1 source
  • Avatar Removal Forces Full Video Recreation
    10-30% of license costs
    1 source
  • Avatar Voice Changes Require Recreating Entire Video Series
    10-25% of license costs
    1 source
  • High Per-Minute Video Cost for Bulk Production
    $15-$50
    1 source
  • Refund Refusal After Plan Misunderstanding
    $29-$99
    1 source
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Runway
HeyGen
Auto-renewal
Yes
Yes
Cancellation
Commitment
1 year (if annual billing selected)
Monthly or annual
Price escalation
No published escalation schedule; users on annual plans report inability to obtain refunds or exit contracts when service quality deteriorates
No published uplift schedule in sources; annual plans historically offered savings vs monthly
Can downgrade
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
TrustRadius
7.5/5 (2)
Trustpilot
1/5 (23)
Best for
Exploring features
Watch out
Credits deplete far faster than marketed; 'Unlimited' plan hits a 2,250-credit monthly cap
TrustRadius
9.3/5 (6)
Best for
Testing HeyGen capabilities
Watch out
Credits expire monthly with no rollover
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
AI Video Generators

Runway

$0–$76
/user/month
5 plans · Free tier
Full pricing breakdown →
VS
AI Video Generators

HeyGen

$0–$149
/month
5 plans · Free tier
Full pricing breakdown →

Different Pricing Models

Direct price comparison isn't meaningful here — Runway uses pricing while HeyGen uses Per-seat subscription pricing. Your actual cost will depend on usage volume, team size, or both. Here's each product in its native unit.

Runway

$0–$76 / user/month
See full Runway pricing →
vs
Per-seat subscription

HeyGen

$0–$149 / month
See full HeyGen pricing →

Runway and HeyGen both operate in the ai video generators category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Runway HeyGen
Free Free /user/month Free /month
Standard $12 /user/month $29 /month
Pro $28 /user/month $99 /month
Unlimited $76 /user/month $149 /month
Enterprise Custom Custom

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Runway

6 scenarios
$35/month (Pro)
Content Creator
or $336/year - 2,250 credits for ~90-180 videos monthly. 4K output and priority generation.
$15/month (Standard)
Hobbyist
or $144/year - 625 credits for ~25-50 videos. Good for learning and experimentation.
$95/month (Unlimited)
Production Studio
or Enterprise - Unlimited Turbo generation. ROI positive for daily video production.
See all 6 scenarios →

HeyGen

7 scenarios
$30/month (Creator)
Solo Creator
or $288/year - 15 minutes of video plus 1 instant avatar clone of yourself.
$75/month (Business)
Marketing Team
30 minutes with brand kit and 3 instant avatars for team members.
$225/month (Enterprise)
Enterprise
100 minutes, unlimited instant avatars, API access for automation.
See all 7 scenarios →

Market Intelligence

Runway

Median annual cost
$848
Based on
368 deals

HeyGen

Median annual cost
$10,000
Based on
3 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Runway 5 hidden costs

high
Monthly Credit Expiration 10-30% of license costs
critical
Rapid Credit Depletion on Any Plan 15-50% of monthly subscription cost in additional credit purchases
high
Misleading 'Unlimited' Plan — Hard Monthly Credit Cap 20-100% of the $76/month Unlimited plan cost in additional credit purchases
high
Annual Prepayment Trap — No Refund Policy $144-$912 at risk with annual prepayment depending on plan tier
medium
No Human Customer Support 5-10% of license costs in unresolved billing disputes and wasted credits
See all Runway hidden costs →

HeyGen 5 hidden costs

medium
Credits Expire Monthly — No Rollover 5-15% of license costs
high
Avatar Removal Forces Full Video Recreation 10-30% of license costs
high
Avatar Voice Changes Require Recreating Entire Video Series 10-25% of license costs
medium
High Per-Minute Video Cost for Bulk Production $15-$50
medium
Refund Refusal After Plan Misunderstanding $29-$99
See all HeyGen hidden costs →

Contract Terms

Term Runway HeyGen
Auto-renewal Yes Yes
Cancellation
Minimum commitment 1 year (if annual billing selected) Monthly or annual
Price escalation No published escalation schedule; users on annual plans report inability to obtain refunds or exit contracts when service quality deteriorates No published uplift schedule in sources; annual plans historically offered savings vs monthly

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