Price checkPer mo
HubSpot AEO$50/moMarketing Hub FreeFreeMarketing Hub Starter$7/mo
See all 5 plans

All HubSpot ABM Plans & Pricing

Plan Monthly Annual Best For
HubSpot AEO
Marketing Hub Free
Marketing Hub Starter
Marketing Hub Professional
Marketing Hub Enterprise
View all features by plan (compare side-by-side)

HubSpot AEO

Marketing Hub Free

Marketing Hub Starter

Marketing Hub Professional

Marketing Hub Enterprise

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What does HubSpot ABM actually cost you?

Drag the slider. Pick a tier. Your projected spend updates as you go.

Tier
Billing
Your projected cost$1.3Kper month · $50/unit × 25units
Year 1 license$15K12 months at this rate
At a glance

List price by tier (annualized, per unit)

Per-unit list price across HubSpot ABM's plans, annualized. Custom-priced tiers show a hatched bar.

HubSpot AEO$600/yr
Marketing Hub FreeCustom
Marketing Hub Starter$84/yr
Marketing Hub ProfessionalCustom
Marketing Hub EnterpriseCustom
Quick Answer
Last verified:
High confidence

HubSpot ABM costs Free to $50 per mo as of July 2026, with 5 plans available including a free tier. Plans: HubSpot AEO at $50/mo, Marketing Hub Free (free), and Marketing Hub Starter at $7/mo. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

HubSpot ABM offers 5 pricing tiers: HubSpot AEO, Marketing Hub Free, Marketing Hub Starter, Marketing Hub Professional, Marketing Hub Enterprise. A free plan is available. Paid plans include HubSpot AEO at $50/mo, Marketing Hub Starter at $7/mo/seat.

Compared to other abm platforms software, HubSpot ABM is positioned at the budget-friendly price point.

    0
Last verified: | Sources: 1 pricing pages and reviews

How much does HubSpot ABM cost?

HubSpot ABM offers 5 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include HubSpot AEO at $50/mo, Marketing Hub Free (free), Marketing Hub Starter at $7/mo, Marketing Hub Professional (custom pricing), Marketing Hub Enterprise (custom pricing).

HubSpot ABM Pricing Overview

HubSpot ABM has 5 pricing plans, including a free tier. Paid plans range from $0 to $50/mo. The HubSpot AEO plan costs $50/mo. The Marketing Hub Free plan is free. The Marketing Hub Starter plan costs $7/mo. The Marketing Hub Professional plan requires contacting sales for a custom quote. The Marketing Hub Enterprise plan requires contacting sales for a custom quote.

This pricing was last verified in June 13, 2026 from 1 independent source.

Try HubSpot ABM Free

HubSpot ABM pricing starts at $0/month on the Marketing Hub Free plan, with the Marketing Hub Starter plan at $7/month for teams needing basic paid features. The HubSpot AEO plan is available at $50/month. Marketing Hub Professional and Enterprise plans are custom-priced and include the full suite of account-based marketing tools including target account management, account scoring, and ABM reporting.

How HubSpot ABM Pricing Compares

Compare HubSpot ABM pricing against top alternatives in ABM Platforms.

6sense $50000-$150000/month View pricing → Demandbase $50000-$200000/month View pricing → RollWorks $12000-$50000/month View pricing →

Compare HubSpot ABM vs Alternatives

Before committing to HubSpot ABM, compare pricing with these 3 alternatives in the same category.

VS6sense
From $50000/month

Small ABM teams starting with account intelligence

Compare pricing
VSDemandbase
From $50000/month

Teams starting with ABM

Compare pricing
VSRollWorks
From $12000/month

Small B2B teams starting with ABM

Compare pricing

All HubSpot ABM alternatives & migration guides

What Companies Actually Pay for HubSpot ABM

Review scores
Third-party review aggregates, as of Jul 2026

How HubSpot ABM Pricing Compares

Software Starting Price Top Price
HubSpot ABM Free $50/mo
6sense $50000/month $150000/month
Demandbase $50000/month $200000/month
RollWorks $12000/month $50000/month
Terminus $30000/month $100000/month
Triblio $25000/month $75000/month

Browse all ABM Platforms pricing →

Intelligence sourced from 1 independent sources
Reddit User discussions
Key claims include inline source attribution. Data verified against multiple independent sources. 1 source citations total.

How to Negotiate HubSpot ABM Pricing

HubSpot ABM contracts are negotiable. These 1 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 1 tactics
Negotiate at contract renewal medium success

One Reddit source notes that a skilled sales person can negotiate a good price with HubSpot. Engage your account rep before renewal and use competing quotes as leverage.

Reddit (r/SaaS)
High success Medium Low / difficult

Full negotiation guide →

HubSpot ABM Pricing FAQ

01 Is there a free plan available?

Yes, Marketing Hub Free is available at no cost.

02 What is the cheapest paid plan?

The Marketing Hub Starter plan is priced at $7 per month per seat.

03 Do any plans offer custom pricing?

Yes, Marketing Hub Professional and Marketing Hub Enterprise have custom pricing.

04 Does HubSpot ABM have a free plan?

Yes. The Marketing Hub Free plan is available at $0/month and provides basic access to HubSpot's marketing tools. Paid plans start at $7/month for Marketing Hub Starter. Professional and Enterprise tiers are custom-priced.

Is this pricing incorrect? — we'll verify and update it.