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Luma AI 3D (Genie) costs $30 to $300 per month as of July 2026, with 5 plans available. Plans: Individual plans Plus at $30/month, Individual plans Pro at $90/month, and Individual plans Ultra at $300/month. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Luma AI 3D (Genie) offers 5 pricing tiers: Individual plans Plus, Individual plans Pro, Individual plans Ultra, Business plans Team, Business plans Enterprise. Paid plans include Individual plans Plus at $30/month, Individual plans Pro at $90/month, Individual plans Ultra at $300/month.

Luma AI 3D (Genie)'s sourced hidden costs add +0% on top of a $1,080/yr base license (about $1,084/yr) as of July 2026. Key hidden costs: high-quality output credit consumption, unpredictable luma agents usage, top-up credits. Verified from 1 sources by CostBench.

Hidden Costs Breakdown

1

High-Quality Output Credit Consumption

high overage

Generating high-resolution or HDR content significantly increases credit consumption, with HDR potentially multiplying costs by four times or more, and the interface may not clearly display these costs until after use.

industry

Reviewers have noted that the interface may not clearly display the credit cost of HDR and Ray 3 settings until after credits are used, leading to unexpected depletion.

2

Unpredictable Luma Agents Usage

high overage

The 'Luma Agents' usage-capacity model, introduced in 2026, makes it difficult to predict how many finished clips a plan will yield, potentially leading to unexpected costs if agents are consumed faster than anticipated.

industry

Unpredictable "Luma Agents" Usage: In 2026, Luma AI shifted to a "Luma Agents" usage-capacity model, making it difficult for users to predict how many finished clips a given plan will yield before actual use.

3

Top-Up Credits

medium addon

Users can purchase additional 'top-up' credit packs, starting at $4 for 1,200 credits, when monthly allocations are exhausted.

industry

Top-Up Credits: When monthly credit allocations are exhausted, users can purchase additional "top-up" credit packs, which start at $4 for 1,200 credits.

4

No Refunds for Unsatisfactory Output

medium overage

Luma AI generally restores credits for technical failures but not for completed outputs deemed unsatisfactory by the user, meaning credits are consumed even if the content is unusable.

industry

No Refunds for Unsatisfactory Output: Luma AI generally restores credits for technical failures but not for completed outputs that are deemed unsatisfactory by the user, meaning credits are consumed even if the generated content is not usable.

5

API Access Costs

medium implementation

The Luma Agents API offers 'Pay-as-you-go' pricing varying by request type, resolution, dynamic range, and duration, and 'Provisioned Throughput' for production workloads with monthly guaranteed capacity and latency SLA, billed monthly.

industry

API Access Costs: For developers, the Luma Agents API offers "Pay-as-you-go" pricing, where costs vary per generation based on request type, resolution, dynamic range, and duration, with no minimum spend or contract.

6

Enterprise-Specific Costs

medium implementation

Enterprise plans can include dedicated education, training, and custom fine-tuning of models, which are implementation-related costs subject to negotiation and not publicly itemized.

industry

Enterprise-Specific Costs: For Enterprise plans, Luma AI offers custom pricing, which can include dedicated education, training, and custom fine-tuning of models.

Year-1 Cost

Annual license ($90/mo × 12) $1,080/yr
Top-Up Credits ($4 for 1,200 credits) +$4
Estimated Year-1 Total $1,084
That's +0% on top of the base license, summed from the sourced hidden costs above.

Frequently Asked Questions

01 What hidden costs should I budget for with Luma AI 3D (Genie)?

Beyond the license fee, budget for: Top-Up Credits ($4 for 1,200 credits). For a typical deployment that works out to roughly +0% on top of the base license ($1,080/yr → $1,084/yr).

02 Does Luma AI 3D (Genie) charge for implementation?

Luma AI 3D (Genie) implementation is not included in the license cost. The Luma Agents API offers 'Pay-as-you-go' pricing varying by request type, resolution, dynamic range, and duration, and 'Provisioned Throughput' for production workloads with monthly guaranteed capacity and latency SLA, billed monthly..

03 How much does Luma AI 3D (Genie) support cost?

Premium support pricing for Luma AI 3D (Genie) depends on your tier and contract terms. See the sourced cost breakdown above for any verified figures we have.

04 Are there overage or storage costs with Luma AI 3D (Genie)?

Generating high-resolution or HDR content significantly increases credit consumption, with HDR potentially multiplying costs by four times or more, and the interface may not clearly display these costs until after use..

05 What add-ons cost extra with Luma AI 3D (Genie)?

Add-on pricing for Luma AI 3D (Genie) varies by feature. The sourced cost breakdown above lists any verified add-on costs we have.

Check current Luma AI 3D (Genie) pricing

Prices and terms change; verify against the live pricing page.

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