Compare All Marketing Attribution Software 2026
Side-by-side comparison of 19 marketing attribution tools. Find the right fit for your team and budget.
Marketing Attribution software uses a mix of pricing models in 2026 — per-user, usage-based, and custom enterprise contracts — so each tool below shows its verified range in its own billing unit. 6 of 19 tools offer free tiers.
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Full Comparison Matrix
| Product | Starting Price | Popular Tier | Enterprise | Free Tier | Best For |
|---|---|---|---|---|---|
| Singular | Free /conversion | $0.05 /conversion | $0.05 /conversion | Yes | - |
| Windsor.ai | Free /month | $118 /month | $598 /month | Yes | - |
| CallRail | $50 /month | $122.50 /month | $195 /month | No | Small businesses starting with core call tracking and attribution |
| SegMetrics | $57 /mo | $197 /mo | $397 /mo | No | - |
| Attribution App | $19 /user/month | $209 /user/month | $399 /user/month | No | DTC brands starting with paid ads |
| Kochava | Free /month | $500 /month | $2K /month | Yes | - |
| Wicked Reports | $499 /month | $699 /month | $999 /month | No | - |
| Northbeam | $1.5K /user/month | $1.5K /user/month | $1.5K /user/month | No | Businesses with lower than $1.5m/year in media spend |
| Rockerbox | $200 /user/month | $5.1K /user/month | $10K /user/month | No | Small businesses getting started with attribution |
| Attributes (Salesforce) | $25 /User/Month | $8K /User/Month | $20K /User/Month | No | - |
| Recast | $5K /month | $15K /month | $50K /month | No | - |
| Bizible (Adobe Marketo Measure) | Free /user/month | $500K /user/month | $1000K /user/month | Yes | General users |
Category Summary
19
Products
6
Free Tiers
Marketing Attribution Pricing FAQ
01 What is the best Marketing Attribution software?
The best marketing attribution software depends on your team size and requirements. See our rankings for recommendations.
02 How much does Marketing Attribution software cost?
Marketing Attribution software typically ranges from free tiers to enterprise pricing based on features and scale.