Best SEO Tools Software 2026: 18 Tools Compared
Best SEO Tools Software 2026: 18 Tools Compared
Shortlist
Quick Answer

SEO Tools software billed monthly typically runs Free to $980 per month in 2026. The average across 12 tools is $351 per month. 1 of 18 tools offer free tiers.

Quick Picks

Best Value

SpyFu

From $39/month

Best Free Tier

Screaming Frog

Free plan available

Highest List Price

BrightLocal

Up to $1.3K/mo

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Full Comparison Matrix

Product Starting Price Popular Tier Enterprise Free Tier Best For
SpyFu $39 /month $59 /month $249 /month No -
Mangools $61 /month $81 /month $141 /month No Solopreneurs, freelance SEOs and marketers
Moz Pro $39 /month $111 /month $239 /month No General users and teams
Screaming Frog Free /month $112.50 /month $225 /month Yes General users and teams
WriterZen $75 /month $150 /month $225 /month No Keyword masters
Morningscore $69 /mo $159 /mo $299 /mo No -
AgencyAnalytics $44.25 /month $179 /month $349 /month No Solo freelancers or consultants managing up to 5 clients
Authority Labs $65 /month $295 /month $585 /month No -
SEMrush $139 /month $299 /month $549 /month No Beginners and individual projects
Advanced Web Ranking $139 /mo $699 /mo $980 /mo No -
AccuRanker $224 /month $764 /month $764 /month No -
BrightLocal $1.3K /mo $1.3K /mo $1.3K /mo No -

Category Summary

18

Products

$351

Avg /mo (12 tools)

1

Free Tiers

SEO Tools Pricing FAQ

01 What are SEO tools?

SEO tools help marketers research keywords, analyze backlinks, track rankings, audit technical SEO issues, and monitor competitor strategies.

02 How much do SEO tools cost?

SEO tools range from $27-599/month. Budget options like Mangools start at $29/mo, while comprehensive suites like SEMrush cost $129-499/month.