Sprout Social vs Brandwatch Pricing (2026)
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25 seats

Sprout Social vs Brandwatch

Social Media Management pricing comparison · 2026

Sprout Social pricing ranges from $0–$399/month, while Brandwatch ranges from $800–$5000/month. Sprout Social is typically 92% more affordable, though your actual cost depends on tier and team size.

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2 products · Social Media Management
Side-by-side · live
Sprout Social
Social Media Management pricing intelligence
verified 27d ago
$348 $1.0K
View pricing →
Brandwatch
Social Media Management pricing intelligence
verified 27d ago
$348 $1.0K
View pricing →
Verdict · Vendr median · year 1
Brandwatch saves $696 vs Sprout · 25 seats
Cheapest $348
Spread 67%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Professional
$90K/yr
year 1 license · $299/seat
Pricing model unknown
Pricing model unknown
no public list price found
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$1.0K/yr
Vendr · n=66
↓ Lowest median
Median annual
$348/yr
Vendr · n=21
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 1 sourced fact
Vendr median
Last verified 3w ago
Confidence Medium confidence
Sources 1 sourced fact
Vendr median
Last verified 3w ago
Confidence Limited confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
No hidden costs documented
No hidden costs documented
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
No public ratings yet
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Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Social Media Management

Sprout Social

$0–$399
/month
5 plans · Free tier
Full pricing breakdown →
VS
Social Media Management

Brandwatch

$800–$5000
/month
3 plans
Full pricing breakdown →

Sprout Social and Brandwatch both operate in the social media management category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Sprout Social Brandwatch
Free Trial Free /month Custom
Standard $199 /seat/month Custom
Professional $299 /seat/month Custom
Advanced $399 /seat/month
Enterprise Custom

Market Intelligence

Sprout Social

Median annual cost
$1,044
Based on
66 deals

Brandwatch

Median annual cost
$348
Based on
21 deals

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