Price checkPer seat
FreeFreePay-as-you-go$7/user/moEnterprise (Contract)Custom
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All Cloudflare Zero Trust Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Free

  • Up to 50 users
  • Zero Trust Network Access (ZTNA)
  • Secure Web Gateway (SWG)
  • DNS filtering
  • Basic device posture checks
  • 24-hour activity log retention
  • Up to 3 physical locations
  • Community support only
  • No SLA guarantees
  • Predefined DLP policies only

Pay-as-you-go

  • Unlimited users
  • All Free tier features
  • 100% uptime SLA
  • 30-day activity log retention
  • Up to 20 physical locations
  • Email and chat support
  • ZTNA with private network routing
  • Secure Web Gateway with full SSL inspection
  • Limited DLP — predefined profiles
  • 2 read-only IP list integrations
  • DNS queries up to ~150,000/user/month included

Enterprise (Contract)

  • All Pay-as-you-go features
  • Up to 250 physical locations
  • 6-month log retention
  • SIEM export via Logpush
  • Unlimited API-driven SaaS integrations
  • mTLS authentication
  • Custom DLP policies
  • Remote Browser Isolation (add-on)
  • Dedicated egress IPs (add-on)
  • Email security (add-on)
  • 24/7 emergency phone support
  • Priority SLAs
  • Named Customer Success Manager
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What does Cloudflare Zero Trust actually cost you?

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Tier
Billing
Your projected cost$175per month · $7/seat × 25seats
Year 1 license$2.1K12 months at this rate
At a glance

List price by tier (annualized, per seat)

Per-seat list price across Cloudflare Zero Trust's plans, annualized. Custom-priced tiers show a hatched bar.

FreeCustom
Pay-as-you-go$84/yr
Enterprise (Contract)Custom
Quick Answer
Last verified:
Medium confidence

Cloudflare Zero Trust costs Free to $7 per user/month as of July 2026, with 3 plans available including a free tier. Plans: Free (free), and Pay-as-you-go at $7/user/month. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Cloudflare Zero Trust offers 3 pricing tiers: Free, Pay-as-you-go, Enterprise (Contract). A free plan is available. Paid plans include Pay-as-you-go at $7/user/month.

Compared to other business vpn software, Cloudflare Zero Trust is positioned at the budget-friendly price point.

  • 13 documented hidden costs beyond list price
  • Contracts auto-renew — Cancellations take effect at the end of the current billing period, and the process must be initiated before the current period ends to avoid charges for the next billing period.
  • G2 rating: 4.5 out of 5 from 708 reviews (as of Jul 2026)
Last verified: | Sources: 3 pricing pages and reviews

How much does Cloudflare Zero Trust cost?

Cloudflare Zero Trust offers 3 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Free (free), Pay-as-you-go at $7/user/month, Enterprise (Contract) (custom pricing).

Cloudflare Zero Trust Pricing Overview

Cloudflare Zero Trust has 3 pricing plans, including a free tier. Paid plans range from $0 to $7/user/month. The Free plan is free. The Pay-as-you-go plan costs $7/user/month. The Enterprise (Contract) plan requires contacting sales for a custom quote.

Cloudflare Zero Trust contracts auto-renew, and annual price increases of 10-15%.

There are at least 13 documented hidden costs beyond Cloudflare Zero Trust's list price, including implementation, training, and add-on fees.

This pricing was last verified in May 29, 2026 from 3 independent sources.

Try Cloudflare Zero Trust Free

Cloudflare Zero Trust is the access and security layer of Cloudflare One, the company's single-vendor SASE platform. It replaces traditional VPN architecture with identity-aware, per-application access controls enforced at Cloudflare's global edge network — covering over 300 cities worldwide. The platform combines Zero Trust Network Access (ZTNA), Secure Web Gateway (SWG), CASB, DLP, and optional Remote Browser Isolation in a unified dashboard.

Pricing starts at $0 for teams under 50 users, making it the most accessible enterprise-grade Zero Trust platform available. The Pay-as-you-go tier at $7/user/month removes the user cap and adds uptime SLA guarantees and 30-day log retention. Enterprise contracts include extended log retention (6 months), SIEM integrations, custom DLP policies, and dedicated support. Cloudflare's approach to Zero Trust is particularly strong for organizations that already use Cloudflare for DNS, CDN, or DDoS protection — the Zero Trust layer deploys with minimal friction on the same account.

How Cloudflare Zero Trust Pricing Compares

Compare Cloudflare Zero Trust pricing against top alternatives in Business VPN.

Tailscale $0-$18/user/month Compare → NordLayer $7-$14/month Compare → Cisco AnyConnect $30-$120/user/year View pricing →

Compare Cloudflare Zero Trust vs Alternatives

Before committing to Cloudflare Zero Trust, compare pricing with these 3 alternatives in the same category.

VSTailscale
Free

Home users, developers, and small teams under 6 people needing secure mesh networking at no cost

Full comparison
VSNordLayer
From $7/month

Small teams needing basic VPN security

Full comparison
VSCisco AnyConnect
From $30/user/year

Compare pricing

All Cloudflare Zero Trust alternatives & migration guides

What Companies Actually Pay for Cloudflare Zero Trust

Review scores
G2 4.5out of 5 (708)
Third-party review aggregates, as of Jul 2026
Top pricing complaints
Undocumented usage limits that force enterprise plan upgradesHigh cost of enterprise support tickets ($350 per ticket)Free tier has slower routing and data transfer speeds than paid tierImage transformation pricing scales exponentially for media-heavy sites

Cloudflare Zero Trust Year 1 Total Cost by Company Size

Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.

Small Team (Under 50 Users) $0 Year 1 total

Organizations with fewer than 50 users can use the full Zero Trust free tier with ZTNA and SWG features, 24-hour log retention, 3 physical locations, and community support.

Mid-Size Team (51-200 Users) $357 Year 1 total
51-200 users at $7/user/month
Total $357

Teams exceeding the 50-user free limit move to Pay-as-you-go at $7/user/month, gaining access to longer log retention, more physical locations, and SLA-backed support.

Enterprise Deployment Custom — contact sales Year 1 total

Large organizations requiring custom SLAs, dedicated support, advanced DLP policies, and SIEM export capabilities must contact sales for Enterprise (Contract) pricing.

Current tier data

How Cloudflare Zero Trust Pricing Compares

Software Starting Price Top Price
Cloudflare Zero Trust Free $7/user/month
Cisco AnyConnect $30/user/year $120/user/year
Fortinet FortiClient Custom Custom
NordLayer $6/month $14/month
OpenVPN Access Server Free $35/month
Palo Alto GlobalProtect Custom Custom

Detailed pricing comparisons:

Browse all Business VPN pricing →

13 Cloudflare Zero Trust Hidden Costs Beyond the List Price

Beyond the listed price, Cloudflare Zero Trust has at least 13 documented hidden costs that can significantly increase total cost of ownership.

Watch for 13 hidden costs
  • Advanced Zero Trust Features Add-ons
    high 1 source
    industry "One buyer reported a 3-year commitment for around $6.8 per user per month."
  • Remote Browser Isolation (RBI) Add-on $10/user/month
    medium 1 source
    industry "These include: * Remote Browser Isolation (RBI), which a user reported costing an additional $10/user/month."
  • Log Retention and Export
    medium 1 source
    industry "Exporting logs to SIEM or cloud storage via Logpush requires the Contract plan."
  • Log Explorer Usage $1 per GB per month
    medium 1 source
    industry "Using Cloudflare's Log Explorer for HTTP and security event logs is free for the first 10 GB, then costs $1 per GB per month on the Pay-as-you-go plan, with custom pricing for the Contract plan."
  • DNS Query Overage
    medium 1 source
    industry "Consistently exceeding this limit may require purchasing additional seats."
  • Professional Services
    low 1 source
    industry "Professional Services: The Contract plan includes access to professional services, which can add to the overall cost."
  • Enterprise Bandwidth Overages $0.02 to $0.05 per GB
    medium 1 source
    industry "Bandwidth Commits and Overages (Enterprise): Enterprise contracts often require a bandwidth floor, and overages are negotiated per-GB, typically ranging from $0.02 to $0.05 depending on geography."
  • Developer Platform Integration Usage
    medium 1 source
    industry "Using Cloudflare's Log Explorer for HTTP and security event logs is free for the first 10 GB, then costs $1 per GB per month on the Pay-as-you-go plan, with custom pricing for the Contract plan."
  • Workers Paid Plan Usage $5/month base plus $0.50 per million requests
    medium 1 source
    industry "For example, Workers Paid plan costs $5/month base plus $0.50 per million requests beyond the first 10 million."
  • Enterprise Support Ticket Costs 5-15% of license costs
    high 1 source
    Reddit "I suppose a corporate giant like Cloudflare that charges $350 just to make a support ticket doesn't have to worry about such plebeian things as cc fees."
  • Undocumented Usage Limits Leading to Enterprise Upsell 10-50% of license costs
    high 1 source
    Reddit "This is not what Cloudflare does. There are undocumented, unknown limits where if you have enough usage, they will try to force you into going to an Enterprise plan. I'm not a fan of that style."
  • Speed Tier Differences Require Paid Upgrade 5-20% of license costs
    medium 1 source
    Reddit "Further, the free tier on Cloudflare has a different routing and data transfer speed than their paid tier. To have equivalent speed with Vercel's free _and_ paid tier, you'd need to purchase Cloudflare Argo."
  • Image Transformation Costs Scale Rapidly $15-$150/month
    medium 1 source
    Reddit "According to the blog, the new pricing will have pricing of $0.50 per 1000 unique transformation in a month... $15 for 10k and $150 for 100k images ( Excluding the Pro plan subscription which I guess you need in order to have Image resizing)"
Tip

Ask your Cloudflare Zero Trust sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
industry Reddit User discussions G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 16 source citations total.

Cloudflare Zero Trust Contract Terms

Cloudflare Zero Trust contracts auto-renew. Changes require Cancellations take effect at the end of the current billing period, and the process must be initiated before the current period ends to avoid charges for the next billing period.. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice Cancellations take effect at the end of the current billing period, and the process must be initiated before the current period ends to avoid charges for the next billing period.
Minimum Commitment Enterprise contracts typically require an annual minimum commitment, with multi-year commitments potentially unlocking 15-25% discounts.
Price Escalation 10-15%
Based on 1 verified source

How to Negotiate Cloudflare Zero Trust Pricing

Cloudflare Zero Trust contracts are negotiable. These 2 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 2 tactics
Leverage competitor pricing medium success

Cloudflare's pricing is noted as competitive versus alternatives like Fastly (which can be 681% more expensive for CDN bandwidth). Use competitor quotes to negotiate Enterprise contract terms, especially for bandwidth-heavy workloads.

reddit (r/devops)
Start on Free tier to build usage history medium success

Begin on the Free plan (up to 50 users at no cost) to demonstrate organizational fit before committing to a paid contract. Use free-tier adoption data as leverage when negotiating enterprise pricing.

Current tier data
High success Medium Low / difficult

Full negotiation guide →

Cloudflare Zero Trust Pricing FAQ

01 Is Cloudflare Zero Trust really free?

Yes — Cloudflare Zero Trust's Free plan is genuinely free for up to 50 users with full ZTNA, SWG, and DNS filtering features. The limitation is 24-hour log retention, community-only support, and a 3-location cap. There are no credit card requirements or trial expiration. Teams under 50 users get production-grade Zero Trust access at no cost.

02 How does Cloudflare Zero Trust compare to a traditional VPN?

Cloudflare Zero Trust replaces the VPN tunnel with identity-aware, per-application access. Instead of granting network-level access to all resources (as a VPN does), each application connection is verified against identity provider rules and device posture checks. This reduces lateral movement risk and eliminates the bottleneck of routing all traffic through a central VPN concentrator.

03 What add-ons cost extra on Cloudflare Zero Trust?

The pay-as-you-go plan at $7/user/month covers core ZTNA and SWG. Remote Browser Isolation (RBI), dedicated egress IPs, email security, and Cloudflare's Magic WAN network connectivity are enterprise add-ons with separate pricing. Log Explorer is free up to 10GB then $1/GB/month. DNS queries beyond ~150,000/user/month may incur overages.

04 What are the limits of the Cloudflare Zero Trust free plan?

The Free plan supports up to 50 users with full Zero Trust Network Access and Secure Web Gateway features. Limitations include 24-hour activity log retention only, a 3-physical-location limit, no custom DLP policies, no SIEM export, and community support only with no SLA.

05 When do I need to upgrade from the free tier to a paid plan?

You will need to upgrade from the Free plan when your organization exceeds 50 users, when you need more than 24-hour log retention, when you require more than 3 physical locations, when you need custom DLP policies, or when you require SIEM export or SLA-backed support.

06 Is Cloudflare Zero Trust pricing competitive compared to alternatives?

Community feedback indicates Cloudflare's pricing is generally considered competitive. However, be aware of undocumented usage limits that can trigger Enterprise plan upgrades, and note that the free tier has slower routing speeds than paid tiers — which may require purchasing Cloudflare Argo for equivalent performance.

Is this pricing incorrect? — we'll verify and update it.