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Estimate

Split uses custom pricing as of July 2026 with 2 plans available. Contact Split directly for a personalized quote. Plan: Free (free). Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Split offers 2 pricing tiers: Free, Enterprise. The Enterprise plan is enterprises needing a/b testing, policy-based governance, and compliance.

Last verified: | Sources: 1 pricing pages and reviews
Know Before You Buy — Try Split Free

Split has a free plan; paid plans are priced by quote, but hidden costs like implementation and support still add to the total as of July 2026. Key hidden costs: overage charges for monthly traffic keys, collaboration hindrance from per-seat model, restricted advanced capabilities. Verified from 1 sources by CostBench.

Hidden Costs Breakdown

1

Overage Charges for Monthly Traffic Keys

high overage

Exceeding the cap of 50,000 "monthly traffic keys" (roughly unique users) on the cheapest plan incurs additional charges, requiring a custom quote.

industry

Exceeding this cap incurs additional charges, requiring a custom quote, which can significantly increase costs.

2

Collaboration Hindrance from Per-Seat Model

medium implementation

The per-seat model can create "perverse incentives" for teams to limit access to control expenses, thereby hindering collaboration among designers and product managers.

industry

This per-seat model can create "perverse incentives," leading teams to limit access to control expenses, thereby hindering collaboration among designers and product managers.

3

Restricted Advanced Capabilities

high addon

Advanced capabilities such as multivariate testing, API access, and custom integrations are often restricted to higher-priced "Business" and "Enterprise" plans, leading to hidden costs if required later.

industry

Furthermore, advanced capabilities such as multivariate testing, API access, and custom integrations are often restricted to higher-priced "Business" and "Enterprise" plans, meaning buyers on lower tiers may face hidden costs if they require these functionalities later.

4

License Management Overhead

medium support

Some companies have reported spending more time managing Split licenses than actively running experiments.

industry

Some companies have reported spending more time managing Split licenses than actively running experiments.

5

Cumbersome Implementation Process

high implementation

The implementation process itself can be "slow and cumbersome," potentially increasing onboarding costs and delaying the return on investment.

industry

The implementation process itself can also be "slow and cumbersome," potentially increasing onboarding costs and delaying the return on investment.

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