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All Sprinklr Plans & Pricing

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Sprinklr Service
Sprinklr Insights
Sprinklr Marketing
Sprinklr Social
Unified-CXM Platform
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Sprinklr Service

Sprinklr Insights

Sprinklr Marketing

Sprinklr Social

Unified-CXM Platform

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Sprinklr uses custom pricing as of July 2026 with 5 plans available. Contact Sprinklr directly for a personalized quote. The median contract is $400,000/year based on 5 third-party buyer reports.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Sprinklr offers 5 pricing tiers: Sprinklr Service, Sprinklr Insights, Sprinklr Marketing, Sprinklr Social, Unified-CXM Platform.

Compared to other social media management software, Sprinklr is positioned at the budget-friendly price point.

  • Median contract: $400,000/yr from 5 buyer reports Directional
  • 8 documented hidden costs beyond list price
  • G2 rating: 4.2 out of 5 from 2,177 reviews (as of Jul 2026)
Last verified: | Sources: 1 pricing pages and reviews

How much does Sprinklr cost?

Sprinklr uses custom pricing across 5 plans. Contact Sprinklr directly for a personalized quote. Plans include Sprinklr Service (custom pricing), Sprinklr Insights (custom pricing), Sprinklr Marketing (custom pricing), Sprinklr Social (custom pricing), Unified-CXM Platform (custom pricing).

Sprinklr Pricing Overview

Sprinklr uses custom pricing — contact their sales team for a quote. The Sprinklr Service plan requires contacting sales for a custom quote. The Sprinklr Insights plan requires contacting sales for a custom quote. The Sprinklr Marketing plan requires contacting sales for a custom quote. The Sprinklr Social plan requires contacting sales for a custom quote. The Unified-CXM Platform plan requires contacting sales for a custom quote.

Sprinklr with a $50,000–$100,000 minimum commitment.

The median Sprinklr customer pays $400,000/year based on 5 verified purchases.

There are at least 8 documented hidden costs beyond Sprinklr's list price, including implementation, training, and add-on fees.

This pricing was last verified in June 14, 2026 from 1 independent source.

Request Sprinklr Pricing

Sprinklr offers several plans including Sprinklr Service, Sprinklr Insights, Sprinklr Marketing, Sprinklr Social, and the Unified-CXM Platform. All plans have custom pricing.

Contact Sprinklr for specific pricing details for each plan.

How Sprinklr Pricing Compares

Compare Sprinklr pricing against top alternatives in Social Media Management.

Agorapulse $79-$199/user/month View pricing → Brand24 $199-$1499/month View pricing → Brandwatch $800-$5000/month View pricing →

Compare Sprinklr vs Alternatives

Before committing to Sprinklr, compare pricing with these 3 alternatives in the same category.

VSAgorapulse
From $79/user/month

Compare pricing
VSBrand24
From $199/month

Solo entrepreneurs and freelancers tracking a single brand

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VSBrandwatch
From $800/month

Researchers and analysts

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All Sprinklr alternatives & migration guides

What Companies Actually Pay for Sprinklr

The median Sprinklr buyer pays $400,000/year based on 5 verified purchase transactions.

What companies actually pay $400,000/yr Median across 5 third-party buyer reports Directional
Review scores
TrustRadius 8.2out of 10 (165)
G2 4.2out of 5 (2,177)
Third-party review aggregates, as of Jul 2026
Top pricing complaints
Steep Learning Curve and ComplexityPricing Opacity and High CostLimited AI AccessPoor Customer Support
Source: aggregated from 5 third-party buyer reports for this quote-only vendor. Indicative market pricing — not official vendor pricing or contract-grade data.

How Sprinklr Pricing Compares

Software Starting Price Top Price
Sprinklr Custom Custom
Agorapulse $79/user/month $199/user/month
Brand24 $199/month $1499/month
Brandwatch $800/month $5000/month
Buffer Free $10/month
Hootsuite $99/month $399/month

Browse all Social Media Management pricing →

8 Sprinklr Hidden Costs Beyond the List Price

Beyond the listed price, Sprinklr has at least 8 documented hidden costs that can significantly increase total cost of ownership.

Watch for 8 hidden costs
  • Professional Services & Implementation $25,000 to $150,000+; 15–30%
    high 1 source
    industry "AI Token Consumption (BYOK - Bring Your Own Key): Sprinklr charges a platform license for AI integration, but buyers often pay their Large Language Model (LLM) provider (e.g., OpenAI, Azure) separately for actual token consumption."
  • Training & Change Management $5,000–$50,000+; $10,000 to $20,000
    medium 1 source
    industry "Training and Change Management: Budgeting $5,000–$50,000+ for comprehensive onboarding is recommended, as training can take longer than expected due to the platform's complexity."
  • Custom Integrations $10,000–$50,000+
    medium 1 source
    industry "Custom Integrations: Integrating Sprinklr with proprietary CRM, data warehouses, or legacy systems can cost $10,000–$50,000+."
  • Extended Data Retention $5,000–$20,000
    low 1 source
    industry "Extended Data Retention: Storing historical data for 36+ months can incur annual fees of $5,000–$20,000."
  • Overage Fees 20–50%
    high 1 source
    industry "Overage Fees: Exceeding monthly message or campaign volume limits can result in overage fees that are 20–50% higher than baseline per-unit pricing."
  • Annual Maintenance Fees 15–20%
    medium 1 source
    industry "Minimum Commitment: Enterprise contracts typically start with minimum annual commitments of $50,000–$100,000."
  • AI Token Consumption (BYOK)
    medium 1 source
    industry "AI Token Consumption (BYOK - Bring Your Own Key): Sprinklr charges a platform license for AI integration, but buyers often pay their Large Language Model (LLM) provider (e.g., OpenAI, Azure) separately for actual token consumption."
  • Premium Support Tiers
    low 1 source
    industry "Premium Support Tiers: Faster Service Level Agreements (SLAs), named Customer Success Managers (CSMs), and 24/7 coverage often sit above standard support and may require additional payment."
Tip

Ask your Sprinklr sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
industry TrustRadius Enterprise reviews G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 9 source citations total.

Sprinklr Contract Terms

Sprinklr contracts do not auto-renew. Changes require advance notice. These terms are sourced from verified buyer experiences.

Contract Terms
Minimum Commitment $50,000–$100,000

Sprinklr Pricing FAQ

01 Does Sprinklr offer a free plan?

Sprinklr does not have a free plan.

02 What are the available pricing tiers for Sprinklr?

Sprinklr offers Sprinklr Service, Sprinklr Insights, Sprinklr Marketing, Sprinklr Social, and Unified-CXM Platform.

03 How is pricing determined for Sprinklr plans?

All Sprinklr plans, including Sprinklr Service, Sprinklr Insights, Sprinklr Marketing, Sprinklr Social, and Unified-CXM Platform, have custom pricing.

Is this pricing incorrect? — we'll verify and update it.