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DAT Freight & Analytics costs $54 to $469 per month as of July 2026, with 10 plans available. Plans: DAT One Standard at $54/month, DAT One Enhanced at $119/month, DAT One Pro at $169/month, DAT One Select at $239/month, DAT One Office at $329/month, DAT One Express at $159/month, DAT One Select Broker at $319/month, DAT One Office Broker at $449/month, DAT One Select Broker/Carrier at $339/month, and DAT One Office Broker/Carrier at $469/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

DAT Freight & Analytics offers 10 pricing tiers: DAT One Standard, DAT One Enhanced, DAT One Pro, DAT One Select, DAT One Office, DAT One Express, DAT One Select Broker, DAT One Office Broker, DAT One Select Broker/Carrier, DAT One Office Broker/Carrier. Paid plans include DAT One Standard at $54/month, DAT One Enhanced at $119/month, DAT One Pro at $169/month.

DAT Freight & Analytics's sourced hidden costs add +78%–+236% on top of a $3,828/yr base license (about $6,818–$12,868/yr) as of July 2026. Key hidden costs: per-user pricing model, setup fees, add-on creep. Verified from 1 sources by CostBench.

Hidden Costs Breakdown

1

Per-User Pricing Model

high overage

DAT's per-user subscription model can lead to rapidly increasing costs for growing fleets, as each dispatcher, driver, or team member needing platform access requires their own subscription.

industry

This model is described as "punishing growth" as each dispatcher, driver, or team member needing platform access requires their own subscription

2

Setup Fees

low implementation

Some plans may include a one-time setup fee, though waivers for new sign-ups are often available.

industry

Setup Fees: Some plans may include a one-time setup fee ranging from $50 to $100, though waivers for new sign-ups are often available

3

Add-on Creep

medium addon

The initial base tier chosen by a buyer rarely remains the final cost, as sales calls often lead to additional features being added.

industry

Add-on Creep: The initial base tier chosen by a buyer rarely remains the final cost, as sales calls often lead to additional features like RateView Extended or CarrierWatch being added, increasing the overall expense

4

Opportunity Cost of Lacking Rate Data

high addon

Carriers may undercut themselves on loads if they opt for cheaper tiers without comprehensive rate data, appearing in settlement statements rather than the DAT bill.

industry

This cost appears in settlement statements rather than the DAT bill

5

Equipment-Specific Access

medium addon

Access to features for specific equipment types often necessitates subscribing to higher-tier plans.

industry

Equipment-Specific Access: Access to features for specific equipment types, such as reefer or flatbed, often necessitates subscribing to higher-tier plans

Year-1 Cost

Annual license ($319/mo × 12) $3,828/yr
Per-User Pricing Model ($2,940 to $8,940) +$2,940–$8,940
Setup Fees ($50 to $100) +$50–$100
Estimated Year-1 Total $6,818–$12,868
That's +78%–+236% on top of the base license, summed from the sourced hidden costs above.

Frequently Asked Questions

01 What hidden costs should I budget for with DAT Freight & Analytics?

Beyond the license fee, budget for: Per-User Pricing Model ($2,940 to $8,940); Setup Fees ($50 to $100). For a typical deployment that works out to roughly +78%–+236% on top of the base license ($3,828/yr → $6,818–$12,868/yr).

02 Does DAT Freight & Analytics charge for implementation?

DAT Freight & Analytics implementation is not included in the license cost. Some plans may include a one-time setup fee, though waivers for new sign-ups are often available.. Estimated impact: $50 to $100.

03 How much does DAT Freight & Analytics support cost?

Premium support pricing for DAT Freight & Analytics depends on your tier and contract terms. See the sourced cost breakdown above for any verified figures we have.

04 Are there overage or storage costs with DAT Freight & Analytics?

DAT's per-user subscription model can lead to rapidly increasing costs for growing fleets, as each dispatcher, driver, or team member needing platform access requires their own subscription.. Estimated impact: $2,940 to $8,940.

05 What add-ons cost extra with DAT Freight & Analytics?

Add-on pricing for DAT Freight & Analytics varies by feature. The sourced cost breakdown above lists any verified add-on costs we have.

Check current DAT Freight & Analytics pricing

Prices and terms change; verify against the live pricing page.

See DAT Freight & Analytics Pricing