Moz Pro vs DataForSEO Pricing (2026)
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Team size
25 seats

Moz Pro vs DataForSEO

SEO Tools pricing comparison · 2026

Moz Pro pricing ranges from $39–$239/month, while DataForSEO ranges from $0.0006–$0.002/per query. These products use different pricing models ( vs Per-seat subscription), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.

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See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Moz pricing Affiliate partner — does not affect ranking.
Compare
2 products · SEO Tools
Side-by-side · live
Moz Pro
Moz Pro pricing starts at $39/month for the Starter plan in 2026.
verified 17d ago
$0 $1.8K
View pricing →
DataForSEO
DataForSEO is a pay-as-you-go SEO data API platform covering SERP results, keyword data, b
verified 5w ago
$0 $1.8K
View pricing →
Verdict · list-price math · year 1
DataForSEO saves $24K vs Moz · 25 seats
Cheapest $0
Spread 100%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Standard
$24K/yr
year 1 license · $79/seat
Priority Queue
$0/yr
year 1 license · $0/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$1.8K/yr
Vendr · n=110
No Vendr data
Not in Vendr's deal flow
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 11 sourced facts
9 hidden-cost · Vendr median · 1 review platform
Last verified 2w ago
Confidence Limited confidence
Sources 13 sourced facts
9 hidden-cost · 1 contract · 3 review platforms
Last verified 1mo ago
Confidence Limited confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
5 documented
  • Credit-based feature limits
    Cost of tier upgrade
    1 source
  • Interface and navigation complexity
    5-10% of license costs
    1 source
  • Value Gap vs. Competitors
    15-25% of license costs
    3 sources
  • Stale Data and Infrequent Index Updates
    5-10% of license costs
    2 sources
  • Supplemental Tool Costs
    $99-$229/user/month
    2 sources
5 documented
  • Proxy Management & Data Parsing
    1 source
  • Data Structure Complexity
    1 source
  • Integration Development Resources
    1 source
  • Minimum Payment for Casual Users
    1 source
  • Variable API Costs
    1 source
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
TrustRadius
9out of 5 (6)
Best for
General users and teams
Watch out
Inferior data quality compared to Semrush and Ahrefs at the same price point
TrustRadius
10out of 5 (1)
Trustpilot
3out of 5 (9)
G2
4.2out of 5 (12)
Best for
Lowest-cost Google Organic SERP API queries when asynchronous queue delivery is acceptable
Watch out
No refunds on unused credit balances
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Moz pricing Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
SEO Tools

Moz Pro

$39–$239
/month
4 plans
Full pricing breakdown →
VS
SEO Tools

DataForSEO

$0.0006–$0.002
/per query
3 plans
Full pricing breakdown →

Different Pricing Models

Direct price comparison isn't meaningful here — Moz Pro uses pricing while DataForSEO uses Per-seat subscription pricing. Your actual cost will depend on usage volume, team size, or both. Here's each product in its native unit.

Moz Pro

$39–$239 / month
See full Moz Pro pricing →
vs
Per-seat subscription

DataForSEO

$0.0006–$0.002 / per query
See full DataForSEO pricing →

Moz Pro and DataForSEO both operate in the seo tools category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Moz Pro DataForSEO
Starter $39 /month $0.00 /user/month
Standard $79 /month $0.00 /user/month
Medium $143 /month $0.00 /user/month
Premium $239 /month

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Moz Pro

3 scenarios
$39/month (Starter plan)
Solo SEO / Small Site Owner
= $468/year
$79
Small Agency or Freelancer
$143/month (Standard or Medium plan) = $948-$1,716/year
$143
In-House SEO Team
$239/month (Medium or Premium plan) = $1,716-$2,868/year

DataForSEO

3 scenarios
$600/month ($7,200/year)
Small Agency — Standard Queue API Calls
$600/month ($7,200/year)
Developer / Startup — Priority Queue API Calls
$500/month ($6,000/year)
Real-Time Data Use Case — Live Mode

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Moz Pro 5 hidden costs

medium
Credit-based feature limits Cost of tier upgrade
low
Interface and navigation complexity 5-10% of license costs
medium
Value Gap vs. Competitors 15-25% of license costs
medium
Stale Data and Infrequent Index Updates 5-10% of license costs
high
Supplemental Tool Costs $99-$229/user/month
See all Moz Pro hidden costs →

DataForSEO 9 hidden costs

high
Proxy Management & Data Parsing
high
Data Structure Complexity
medium
Integration Development Resources
medium
Minimum Payment for Casual Users
medium
Variable API Costs
See all DataForSEO hidden costs →

Contract Terms

Term Moz Pro DataForSEO
Auto-renewal
Cancellation
Minimum commitment

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