Rubrik vs Veeam Pricing | Costbench
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25 seats

Rubrik vs Veeam

Backup & Recovery pricing comparison · 2026

Rubrik uses custom pricing, while Veeam ranges from $0–$450/month.

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See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Rubrik pricing
Discount programs →
Visit Veeam pricing
Free plan limits → Discount programs →
Compare
2 products · Backup & Recovery
Side-by-side · live
Rubrik
Rubrik uses enterprise custom pricing with no publicly listed tiers or price points.
$350 $900
View pricing →
Veeam
Veeam is the market-leading backup and recovery platform for virtualized and cloud environ
verified 8d ago
$350 $900
View pricing →
Verdict · Vendr median · year 1
Veeam saves $550 vs Rubrik · 25 seats
Cheapest $350
Spread 61%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Pricing model unknown
Pricing model unknown
no public list price found
Pricing model unknown
Pricing model unknown
no public list price found
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$900/yr
Vendr · n=14
↓ Lowest median
Median annual
$350/yr
Vendr · n=28
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 7 sourced facts
4 hidden-cost · 2 contract · Vendr median
Last verified —
Confidence Limited confidence
Sources 22 sourced facts
16 hidden-cost · 4 contract · Vendr median · 1 review platform
Last verified 1w ago
Confidence High confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
3 documented
  • Cloud Egress Charges for Data Integrity Checks
    10% of ingested data volume in monthly egress fees
    1 source
  • Agent-Based Licensing for Clustered Workloads
    Additional per-workload licensing beyond base cost
    1 source
  • Steep Price Escalation Over Time
    100-200% price increases at renewal
    2 sources
5 documented
  • Storage Infrastructure Costs
    15-40% of license costs
    2 sources
  • Late Renewal Penalties
    25% of renewal cost penalty plus back-pay for lapsed years
    1 source
  • Annual Price Increases on Renewal
    20-30% annual price increase
    3 sources
  • Microsoft 365 Backup Costs Significantly Higher
    $0.70-$1.50/user/month
    3 sources
  • Cloud Connect Partner Storage Add-On Costs
    10-25% of license costs
    2 sources
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Rubrik
Veeam
Auto-renewal
—
Yes
Cancellation
—
—
Commitment
Typically 3 years
1 year
Price escalation
Significant price increases reported at renewal - users report 100-300% increases between contract periods
20-30% annual uplift reported by users; Veeam uses an incumbency program tying best pricing to the original reseller. Customers report being quoted higher prices until threatening to leave, at which point pricing is reduced. Third-party Cloud Connect Partners have also been reported to raise rates 30%+ unilaterally mid-contract.
Can downgrade
—
—
Based on 6 verified sources (Vendr · TrustRadius · BBB)
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
No public ratings yet
Watch out
Extremely high and rapidly increasing pricing
Trustpilot
1.3out of 5 (10)
Best for
Small businesses and home labs needing enterprise-grade backup for limited workloads
Watch out
Aggressive sales emails after installing Community Edition; does not honor unsubscribe requests
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Rubrik pricing
Discount programs →
Visit Veeam pricing
Free plan limits → Discount programs →
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Backup & Recovery

Rubrik

Custom pricing
/month
1 plan
Full pricing breakdown →
VS
Backup & Recovery

Veeam

$0–$450
/month
5 plans · Free tier
Full pricing breakdown →

Plan-by-Plan Pricing

Plan Rubrik Veeam
Enterprise Custom Free /month
Standard (VUL) — Custom
Advanced (VUL) — Custom
Premium (VUL) — Custom
Backup Essentials (SMB) — Custom

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Rubrik

1 scenario
$460,000
Mid-Size Enterprise Deployment (150TB, 3-Year Term)
over 3 years ($153,000/year)

Veeam

8 scenarios
$0/year
Small Business (10 VMs)
completely free
$12,500/year
Mid-Size Company (50 workloads)
for licenses + cloud storage costs
$175,000/year
Enterprise (500 workloads)
licenses + ~$6,000/year storage
See all 8 scenarios →

Market Intelligence

Rubrik

Median annual cost
$900
Based on
14 deals

Veeam

Median annual cost
$350
Based on
28 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Rubrik 3 hidden costs

high
Cloud Egress Charges for Data Integrity Checks 10% of ingested data volume in monthly egress fees
medium
Agent-Based Licensing for Clustered Workloads Additional per-workload licensing beyond base cost
critical
Steep Price Escalation Over Time 100-200% price increases at renewal
See all Rubrik hidden costs →

Veeam 8 hidden costs

high
Storage Infrastructure Costs 15-40% of license costs
critical
Late Renewal Penalties 25% of renewal cost penalty plus back-pay for lapsed years
high
Annual Price Increases on Renewal 20-30% annual price increase
high
Microsoft 365 Backup Costs Significantly Higher $0.70-$1.50/user/month
medium
Cloud Connect Partner Storage Add-On Costs 10-25% of license costs
See all Veeam hidden costs →

Contract Terms

Term Rubrik Veeam
Auto-renewal — Yes
Cancellation — —
Minimum commitment Typically 3 years 1 year
Price escalation Significant price increases reported at renewal - users report 100-300% increases between contract periods 20-30% annual uplift reported by users; Veeam uses an incumbency program tying best pricing to the original reseller. Customers report being quoted higher prices until threatening to leave, at which point pricing is reduced. Third-party Cloud Connect Partners have also been reported to raise rates 30%+ unilaterally mid-contract.

Continue researching

Rubrik

Veeam

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