Quick Answer
High confidence
$0 – $150
per user/month Typical: $90

HubSpot CRM pricing starts at $0 and goes up to $150 per user/month. Most teams pay around $90/user/month for the features they need.

For a typical team of 10-50 users, expect to pay around $90/user/month with HubSpot CRM's most popular plan.

Verified January 2024 • 4 sources
$0–$150 per user/month

HubSpot CRM is known for its generous free tier and user-friendly interface. The platform has evolved from a marketing tool to a complete CRM suite competing directly with Salesforce.

Understanding HubSpot's pricing requires looking at the full picture - Sales Hub, Marketing Hub, Service Hub, and CMS Hub are all separate products that can be bundled or purchased individually.

All HubSpot CRM Plans & Pricing

Plan Monthly Annual Best For
Free Users: UnlimitedContacts: 1,000,000 Free Free 0 Small teams and startups
Starter Users: 2 included $20 /user/month $15 /user/monthSave 25% Small teams ready to scale
Professional Users: 5 included $100 /user/month $90 /user/monthSave 10% Growing sales teams
Enterprise Users: 10 included $150 /user/month $150 /user/month Large sales organizations
View all features by plan

Free

  • Contact management
  • Email tracking
  • Meeting scheduling
  • Live chat

Starter

  • All Free features
  • Goals
  • Calling
  • Simple automation

Professional

  • All Starter features
  • Sequences
  • Forecasting
  • Custom reporting

Enterprise

  • All Professional features
  • Predictive lead scoring
  • Recurring revenue tracking
  • Advanced permissions

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Hidden Costs to Budget For

Watch for 5 hidden costs
  • Onboarding is mandatory for Professional ($500) and Enterprise ($3,000) plans
  • Additional users beyond the included seats cost $20-$150/month each depending on plan
  • Marketing Hub, Service Hub, and CMS Hub are separate products with their own pricing
  • API call limits may require upgrading for teams with heavy integrations
  • Phone support requires Professional tier or higher
Tip

Ask your HubSpot CRM sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Frequently Asked Questions

01 Is HubSpot CRM really free?

Yes, HubSpot offers a genuinely free CRM with no time limit. The free plan includes contact management for up to 1 million contacts, email tracking, meeting scheduling, and live chat. However, advanced features like automation and reporting require paid plans.

02 How much does HubSpot Sales Hub cost?

HubSpot Sales Hub starts at $20/user/month for Starter (billed annually at $15/user). Professional costs $90/user/month and Enterprise costs $150/user/month. Professional and Enterprise include a set number of users with additional seats available for purchase.

03 What's included in HubSpot free vs paid?

HubSpot's free CRM includes basic contact management, email tracking, and meeting scheduling. Paid plans add features like email sequences, custom reporting, forecasting, and automation. Professional and Enterprise add advanced features like AI-powered insights and predictive scoring.

04 Does HubSpot require annual contracts?

No, HubSpot offers both monthly and annual billing. Annual billing provides a 10-20% discount compared to monthly pricing. Unlike Salesforce, you can start with monthly billing and switch to annual later.

05 How does HubSpot compare to Salesforce pricing?

HubSpot is generally more affordable than Salesforce, especially for small to mid-size teams. HubSpot's Professional plan at $90/user/month compares to Salesforce Enterprise at $165/user/month. HubSpot also offers a robust free tier that Salesforce lacks.

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