All Hotjar Feedback Plans & Pricing

Plan Monthly Annual Best For
Free
Growth
Pro
Enterprise
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Free

Growth

Pro

Enterprise

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What does Hotjar Feedback actually cost you?

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Tier
Billing
Your projected cost$1.2Kper month · $49/unit × 25units
Year 1 license$15K12 months at this rate
At a glance

List price by tier (annualized, per unit)

Per-unit list price across Hotjar Feedback's plans, annualized. Custom-priced tiers show a hatched bar.

FreeCustom
Growth$588/yr
ProCustom
EnterpriseCustom
Quick Answer
Last verified:
High confidence

Hotjar Feedback costs Free to $49 per sessions as of July 2026, with 4 plans available including a free tier. Plans: Free (free), and Growth at $49/sessions. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Hotjar Feedback offers 4 pricing tiers: Free, Growth, Pro, Enterprise. A free plan is available. Paid plans include Growth at $49/sessions.

Compared to other customer feedback software, Hotjar Feedback is positioned at the budget-friendly price point.

  • 6 documented hidden costs beyond list price
  • Contracts auto-renew — Buyers can cancel a paid plan by downgrading to the Basic (free) plan, which cancels the recurring paid plan for the specific product.
  • G2 rating: 4.3 out of 5 from 342 reviews (as of Jul 2026)

How much does Hotjar Feedback cost?

Hotjar Feedback offers 4 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Free (free), Growth at $49/sessions, Pro (custom pricing), Enterprise (custom pricing).

Hotjar Feedback Pricing Overview

Hotjar Feedback has 4 pricing plans, including a free tier. Paid plans range from $0 to $49/sessions. The Free plan is free. The Growth plan costs $49/sessions. The Pro plan requires contacting sales for a custom quote. The Enterprise plan requires contacting sales for a custom quote.

Hotjar Feedback contracts auto-renew.

There are at least 6 documented hidden costs beyond Hotjar Feedback's list price, including implementation, training, and add-on fees.

This pricing was last verified in June 14, 2026 from 1 independent source.

Hotjar Feedback offers a Free plan for basic usage. Paid plans include Growth, Pro, and Enterprise tiers. Pricing is based on sessions.

How Hotjar Feedback Pricing Compares

Compare Hotjar Feedback pricing against top alternatives in Customer Feedback.

Compare Hotjar Feedback vs Alternatives

Before committing to Hotjar Feedback, compare pricing with these 3 alternatives in the same category.

All Hotjar Feedback alternatives & migration guides

What Companies Actually Pay for Hotjar Feedback

Review scores
TrustRadius 8out of 10 (359)
Trustpilot 1.5out of 5 (58)
G2 4.3out of 5 (342)
Third-party review aggregates, as of Jul 2026

Score gap reflects platform demographics — G2 surveys verified business users; Trustpilot is open to all, skewing toward support complaints.

Top pricing complaints
Pricing and LimitationsCustomer ServicePerformance and Technical IssuesInstallation Difficulty

How Hotjar Feedback Pricing Compares

Software Starting Price Top Price
Hotjar Feedback Free $49/sessions
Canny Free $79/user/month
Medallia Custom Custom
Productboard Free $59/user/month
Qualtrics XM Custom Custom
UserVoice $999/user/month $2000/user/month

6 Hotjar Feedback Hidden Costs Beyond the List Price

Beyond the listed price, Hotjar Feedback has at least 6 documented hidden costs that can significantly increase total cost of ownership.

Watch for 6 hidden costs
  • Product Fragmentation over $11,600 per year
    high 1 source
    industry "A full Hotjar stack, including Scale for Observe ($213/month), Scale for Ask ($159/month), and Business for Engage (~$600/month), can total approximately $972 per month, or over $11,600 per year."
  • Invoice Payment Penalty 20%
    medium 1 source
    industry "For example, a team needing both Observe and Ask capabilities might pay between $588 and $1,176 per year (based on the $49/month effective annual invoice billing for the Growth tier) across separate product commitments."
  • Data Retention Limits
    high 1 source
    industry "This necessitates external data export and storage solutions for organizations requiring historical analysis."
  • Forced Upgrades due to Session Caps $99/month
    high 1 source
    industry "When users exceed their plan's session limits, the platform implements daily session sampling, which can impact data completeness, or forces an upgrade to a higher, more expensive tier rather than offering incremental overage fees."
  • Gated Advanced Features $213/month for Observe Scale and $159/month for Ask Scale
    high 1 source
    industry "A full Hotjar stack, including Scale for Observe ($213/month), Scale for Ask ($159/month), and Business for Engage (~$600/month), can total approximately $972 per month, or over $11,600 per year."
  • Potential Site Performance Impact
    medium 1 source
    industry "Potential Site Performance Impact: Some users report that Hotjar can slow down website performance and trigger ad blockers."
Tip

Ask your Hotjar Feedback sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 4 independent sources
industry TrustRadius Enterprise reviews Trustpilot Consumer reviews G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 7 source citations total.

Hotjar Feedback Contract Terms

Hotjar Feedback contracts auto-renew. Changes require Buyers can cancel a paid plan by downgrading to the Basic (free) plan, which cancels the recurring paid plan for the specific product.. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice Buyers can cancel a paid plan by downgrading to the Basic (free) plan, which cancels the recurring paid plan for the specific product.
Minimum Commitment Annual commitment is required for discounted rates like $49/month for the Growth plan.
Based on 1 verified source

Hotjar Feedback Pricing FAQ

01 Is there a free plan available?

Yes, Hotjar Feedback has a Free plan.

02 What is the cheapest paid plan?

The Growth plan is the cheapest paid plan, starting at $49 per month.

03 Are there custom pricing options?

Yes, the Pro and Enterprise plans offer custom pricing.

Is this pricing incorrect? — we'll verify and update it.