Omnisend Free Plan 2026: What's Included & What's Not
Honest breakdown of the free tier limits and features
Omnisend costs Free to $59 per month as of July 2026, with 3 plans available including a free tier. Plans: Free (free), Standard at $16/month, and Pro at $59/month. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
Omnisend offers 3 pricing tiers: Free, Standard, Pro. A free plan is available. Paid plans include Standard at $16/user/month, Pro at $59/user/month. The Standard plan is growing and medium-sized businesses focused on email marketing.
Yes, Omnisend offers a forever free plan as of July 2026. The free tier includes 4 features with limits on usage. Paid plans start at $16/user/month (Standard). Pricing verified from 2 sources by CostBench.
Omnisend's free plan is available indefinitely with no time limit.
What's Included in the Free Plan
- 500 emails/month
- 250 contacts
- 500 web push notifications
- Access to all paid-plan features
What's NOT Included (Paid Only)
- 6,000 emails/month
- 500 contacts
- Unlimited web push notifications
- 24/7 support
You'll Need to Upgrade When...
- You exceed the user limit
- You need features like 6,000 emails/month or 500 contacts
- You require premium support or SLA guarantees
- You need to remove branding or watermarks
- You need advanced integrations or API access
Hidden Restrictions on Free Plan
- Omnisend branding may appear on your content or communications
- Support is limited to community forums or email with longer response times
- Export options may be restricted or include watermarks
- API access is typically limited or not available
- Advanced reporting and analytics require paid plans
Free vs Paid: Which Do You Need?
Free Plan is Enough If...
- You're an individual or very small team
- You need only basic features
- You don't mind usage limits
- Branding on output is acceptable
- Community support is sufficient
You Need Paid If...
- Your team is growing beyond limits
- You need advanced features
- Professional branding is required
- You need priority support
- Integrations/API access is critical
Free vs Standard Plan Comparison
| Free $0 | Standard $16/user/month | |
|---|---|---|
| Features | 4 included | 4+ included |
| Support | Community/Email | Priority Support |
| Branding | Omnisend branding | Your branding |
| Best For | Small e-commerce stores testing email marketing | Growing and medium-sized businesses focused on email marketing |
Frequently Asked Questions
01 Is Omnisend free?
Yes, Omnisend offers a forever free plan with 4 core features included. However, there are limits on users and features that may require upgrading.
02 What's included in Omnisend's free plan?
Omnisend's free plan includes: 500 emails/month, 250 contacts, 500 web push notifications, Access to all paid-plan features. Key limits include basic usage caps.
03 What's NOT included in Omnisend's free plan?
The free plan excludes: 6,000 emails/month, 500 contacts, Unlimited web push notifications, 24/7 support. You'll also have Omnisend branding and limited support options.
04 When should I upgrade from Omnisend's free plan?
Consider upgrading when: you hit user or storage limits, need features like 6,000 emails/month or 500 contacts, require premium support, or want to remove branding. The cheapest paid plan starts at $16/user/month.
05 Is Omnisend's free plan really free forever?
Yes, Omnisend's free plan is available indefinitely with no time limit. However, feature and usage limits may restrict what you can do without upgrading to a paid plan.