All Klaviyo SMS Plans & Pricing

Plan Monthly Annual Best For
View all features by plan (compare side-by-side)

Free

  • 150 SMS/MMS credits/month
  • Basic features

Email + SMS

  • 1,250 SMS/MMS credits
  • Mobile push notifications
  • Email/chat support
Compare Klaviyo SMS with alternativesAdjust seats, lock a tier, add up to 2 more products side-by-side. Shareable URL.
Cost calculator

What does Klaviyo SMS actually cost you?

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Tier
Billing
Your projected cost$875per month · $35/unit × 25units
Year 1 license$11K12 months at this rate
At a glance

List price by tier (annualized, per unit)

Per-unit list price across Klaviyo SMS's plans, annualized. Custom-priced tiers show a hatched bar.

FreeCustom
Email + SMS$420/yr
Real-world benchmark

Buyers actually pay a median of $845/yr for Klaviyo SMS contracts (Vendr deal flow, n=42). That's a contract total — the more seats, the more leverage to negotiate down.

Quick Answer
Last verified:
Estimate

Klaviyo SMS costs Free to $35 per month as of July 2026, with 2 plans available including a free tier. Plans: Free (free), and Email + SMS at $35/month. The median contract is $845/year based on 42 verified purchases.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Klaviyo SMS offers 2 pricing tiers: Free, Email + SMS. A free plan is available. Paid plans include Email + SMS at $35/month. The Email + SMS plan is businesses needing email and sms together.

Compared to other sms marketing software, Klaviyo SMS is positioned at the budget-friendly price point.

  • Median contract: $845/yr from 42 purchases Directional
  • 5 documented hidden costs beyond list price

How much does Klaviyo SMS cost?

Klaviyo SMS offers a free plan with 1 paid tiers from $35 to $35/month. Plans include Free (free), Email + SMS at $35/month.

Klaviyo SMS Pricing Overview

Klaviyo SMS has 2 pricing plans, including a free tier. Paid plans range from $0 to $35/month. The Free plan is free and is best for testing sms marketing. The Email + SMS plan costs $35/month, best for businesses needing email and sms together.

The median Klaviyo SMS customer pays $845/year based on 42 verified purchases.

There are at least 5 documented hidden costs beyond Klaviyo SMS's list price, including implementation, training, and add-on fees.

This pricing was last verified in July 2, 2026.

How Klaviyo SMS Pricing Compares

Compare Klaviyo SMS pricing against top alternatives in SMS Marketing.

Compare Klaviyo SMS vs Alternatives

Before committing to Klaviyo SMS, compare pricing with these 3 alternatives in the same category.

All Klaviyo SMS alternatives & migration guides

What Companies Actually Pay for Klaviyo SMS

The median Klaviyo SMS buyer pays $845/year based on 42 verified purchase transactions.

What companies actually pay $845/yr Median across 42 community cost mentions Directional
Review scores
TrustRadius 9out of 10 (114)
Trustpilot 1.8out of 5 (360)
Third-party review aggregates, as of Jul 2026
Top pricing complaints
Expensive PricingSteep Learning Curve/ComplexityCustomer Support IssuesMissing Features
Source: Community cost mentions (Reddit, Hacker News) — aggregated from 42 distinct user reports. Indicative only — not contract-grade data.

How Klaviyo SMS Pricing Compares

Software Starting Price Top Price
Klaviyo SMS Free $35/month
Attentive $500/month $5000/month
Postscript Free $1500/month
SimpleTexting $39/month $909/month
SMSBump Free $169/month
Twilio Free $0.022/message

5 Klaviyo SMS Hidden Costs Beyond the List Price

Beyond the listed price, Klaviyo SMS has at least 5 documented hidden costs that can significantly increase total cost of ownership.

Watch for 5 hidden costs
  • Agency Implementation under $2,500 to over $10,000
    high 1 source
    industry "While Klaviyo generally does not charge explicit setup, onboarding, or migration fees for self-service customers, there are several factors that can lead to increased costs: * Agency Implementation: If a buyer opts for professional services or a p..."
  • MMS and Longer Messages 3 credits or more
    medium 1 source
    industry "An MMS can cost 3 credits or more, depending on the destination country, while a standard SMS typically costs 1 credit."
  • International Sending 25,000 SMS credits (for 5,000 messages to UK)
    high 1 source
    industry "For example, sending 5,000 text messages to the UK might require 25,000 SMS credits, whereas the same volume to the USA would require 5,000 credits."
  • Unused Credits
    medium 1 source
    industry "Unused Credits: SMS credits are purchased monthly and do not roll over, meaning any unused credits are lost at the end of the billing cycle."
  • Add-on Products $500/month for 100,000 profiles
    medium 1 source
    industry "Unused Credits: SMS credits are purchased monthly and do not roll over, meaning any unused credits are lost at the end of the billing cycle."
Tip

Ask your Klaviyo SMS sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 3 independent sources
industry TrustRadius Enterprise reviews Trustpilot Consumer reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 6 source citations total.

Klaviyo SMS Pricing FAQ

01 How much does Klaviyo SMS cost?

Pricing varies by plan. Check the official pricing page for current rates.

02 Does Klaviyo SMS have a free tier?

Check the pricing section above for free tier availability.

03 What are the main features of Klaviyo SMS?

Key features include the items listed in the pricing tiers above.

04 Is Klaviyo SMS worth the price?

Value depends on your specific needs and use case. Compare features across plans.

Is this pricing incorrect? — we'll verify and update it.