ConvertKit vs Birch
Marketing Automation pricing comparison · 2026
ConvertKit pricing ranges from $0–$66/month, while Birch ranges from $49–$1799/month. ConvertKit is typically 93% more affordable, though your actual cost depends on tier and team size.
ConvertKit
ConvertKit is an email marketing platform built specifically for creators - bloggers, podc
verified 27d ago
$230
$1.2K
Birch
Birch (formerly Revealbot) is a performance marketing automation platform that helps adver
verified 27d ago
$230
$1.2K
Verdict · Vendr median · year 1
Birch
saves
$934
vs
ConvertKit
· 25 seats
Cheapest
$230
Spread
80%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Pro
$20K/yr
year 1 license · $66/seat
Pro
$30K/yr
year 1 license · $99/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$1.2K/yr
Vendr · n=142
↓ Lowest median
Median annual
$230/yr
Vendr · n=135
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
27 sourced facts
21 hidden-cost · 3 contract · Vendr median · 2 review platforms
Last verified
3w ago
Confidence
High confidence
Sources
12 sourced facts
8 hidden-cost · 2 contract · Vendr median · 1 review platform
Last verified
3w ago
Confidence
High confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 04
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
ConvertKit
Birch
Auto-renewal
Yes
Yes
Cancellation
30 days
Immediate cancellation allowed but no refunds on annual plans
Commitment
✓
Monthly or annual billing available
✓
Month-to-month for monthly plans, 1 year for annual plans
Price escalation
Automatic price increases occur when subscriber count increases. Some users report unexpected mid-contract price increases of 100-200%, though specific escalation clauses are not documented.
—
Can downgrade
✓
Yes
—
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit ConvertKit pricing
Affiliate partner — does not affect ranking.
Visit Birch pricing
Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
ConvertKit and Birch both operate in the marketing automation category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | ConvertKit | Birch |
|---|---|---|
| Newsletter | Free /month | $49 /month |
| Creator | $33 /month | $99 /month |
| Pro | $66 /month | $249 /month |
| Pro ($75K spend) | — | $499 /month |
| Pro ($150K spend) | — | $799 /month |
| Pro ($300K spend) | — | $1.3K /month |
| Pro ($500K spend) | — | $1.8K /month |
| Enterprise | — | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
ConvertKit
3 scenarios$0/month ($0/year)
New Creator (Under 10,000 Subscribers)
on the Newsletter plan
$33/month ($396/year)
Growing Creator on Creator Plan
on monthly billing or $390/year ($32.50/month effective) with annual billing
$66/month ($792/year)
Professional Creator or Team on Pro
on monthly billing or $790/year ($65.83/month effective) with annual billing
Birch
3 scenarios$99/month ($1,090/year with annual billing)
Small E-commerce Business ($10K/month ad spend)
Pro plan at the $10K spend tier
$499/month ($5,490/year with annual billing)
Growth-Stage DTC Brand ($75K/month ad spend)
Pro plan at the $75K spend tier
$1,299/month ($14,290/year with annual billing)
Performance Marketing Agency ($300K/month client spend)
Pro plan at the $300K spend tier, plus potential Hub add-on at $49-249/month for server-side tracking
Market Intelligence
ConvertKit
- Median annual cost
- $1,164
- Based on
- 142 deals
Birch
- Median annual cost
- $230
- Based on
- 135 deals
Contract Terms
| Term | ConvertKit | Birch |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | 30 days | Immediate cancellation allowed but no refunds on annual plans |
| Minimum commitment | Monthly or annual billing available | Month-to-month for monthly plans, 1 year for annual plans |
| Price escalation | Automatic price increases occur when subscriber count increases. Some users report unexpected mid-contract price increases of 100-200%, though specific escalation clauses are not documented. | — |
| Can downgrade | Yes | — |