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Yellow.ai uses custom pricing as of May 2026. Contact Yellow.ai directly for a personalized quote. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: No free tier available

Yellow.ai true cost runs 70% above the listed $0-$0/month price as of May 2026. For a 25-person team, expect ~$0 in year-one costs vs the $0 base license. Key hidden costs: usage-based mtu billing creates unpredictable costs: yellow.ai charges based on monthly tracked users (mtu), and costs scale with volume -- a business growing from 1,000 to 10,000 mtus can see bills increase 5-10x without changing plans, making budgeting difficult, whatsapp and channel-specific fees are separate: meta charges per-conversation fees for whatsapp business api (varying by country and conversation type), and these costs are passed through on top of yellow.ai's subscription -- high whatsapp volumes in markets like india or brazil can add hundreds to thousands per month, enterprise pricing starts at premium levels: enterprise contracts typically start around $50,000-100,000/year based on usage volume, channels, and integrations -- significantly higher than self-serve chatbot platforms, and pricing details require sales engagement. Verified from 7 sources by CostBench.

Hidden Costs Breakdown

1

Usage-based MTU billing creates unpredictable costs: Yellow.ai charges based on Monthly Tracked Users (MTU), and costs scale with volume -- a business growing from 1,000 to 10,000 MTUs can see bills increase 5-10x without changing plans, making budgeting difficult

2

WhatsApp and channel-specific fees are separate: Meta charges per-conversation fees for WhatsApp Business API (varying by country and conversation type), and these costs are passed through on top of Yellow.ai's subscription -- high WhatsApp volumes in markets like India or Brazil can add hundreds to thousands per month

3

Enterprise pricing starts at premium levels: Enterprise contracts typically start around $50,000-100,000/year based on usage volume, channels, and integrations -- significantly higher than self-serve chatbot platforms, and pricing details require sales engagement

4

Implementation and onboarding costs: Enterprise deployments often require professional services for integration, customization, and training -- these one-time costs can range from $10,000-50,000+ depending on complexity and are not included in subscription pricing

5

Annual contract lock-in for best pricing: Yellow.ai offers 3 months free on 12-month contracts, but this means committing to a full year upfront -- monthly billing is available but at significantly higher per-unit costs, and early termination fees may apply

6

Advanced features require higher tiers: Key capabilities like custom dashboards (Data Explorer), advanced integrations, and priority support are locked behind Professional or Enterprise tiers -- businesses on Starter plans may find themselves forced to upgrade sooner than expected

Example: True Cost for 25 Users

License (25 × $0 × 12) $0/yr
Implementation (one-time) +$15,000–$50,000
Premium Support (20%) +$0/yr
Training (25 × $500) +$12,500
Admin (part-time) +$15,000–$25,000/yr
Estimated Year 1 Total ~$0
That's roughly 1.7× the advertised license price.