Price checkPer mo
FreeFreeStandard$11.2/moPro$41.3/mo
See all 4 plans

All Omnisend SMS Plans & Pricing

Plan Monthly Annual Best For
Free
Standard
Pro
Custom
View all features by plan (compare side-by-side)

Free

Standard

Pro

Custom

Try Omnisend SMS Free
Compare Omnisend SMS with alternativesAdjust seats, lock a tier, add up to 2 more products side-by-side. Shareable URL.
Cost calculator

What does Omnisend SMS actually cost you?

Drag the slider. Pick a tier. Your projected spend updates as you go.

Tier
Billing
Your projected cost$280per month · $11.2/unit × 25units
Year 1 license$3.4K12 months at this rate
At a glance

List price by tier (annualized, per unit)

Per-unit list price across Omnisend SMS's plans, annualized. Custom-priced tiers show a hatched bar.

FreeCustom
Standard$134.4/yr
Pro$495.6/yr
CustomCustom
Quick Answer
Last verified:
High confidence

Omnisend SMS costs Free to $41.30 per mo as of July 2026, with 4 plans available including a free tier. Plans: Free (free), Standard at $11.2/mo, and Pro at $41.3/mo. Enterprise pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.

Use the interactive pricing calculator to estimate your exact cost based on team size and requirements.

  • Free tier: Yes

Omnisend SMS offers 4 pricing tiers: Free, Standard, Pro, Custom. A free plan is available. Paid plans include Standard at $11.2/mo, Pro at $41.3/mo.

Compared to other sms marketing software, Omnisend SMS is positioned at the budget-friendly price point.

  • 8 documented hidden costs beyond list price
  • Contracts auto-renew — SMS credit subscriptions can be canceled independently, ending at the next billing date, with any unused credits expiring 60 days after purchase; however, an SMS campaign cannot be canceled once "Started" or "Sending".
  • G2 rating: 4.6 out of 5 from 1,183 reviews (as of Jul 2026)
Last verified: | Sources: 1 pricing pages and reviews

How much does Omnisend SMS cost?

Omnisend SMS offers 4 pricing plans, starting with a free tier and scaling to custom enterprise pricing. Plans include Free (free), Standard at $11.20/mo, Pro at $41.30/mo, Custom (custom pricing).

Omnisend SMS Pricing Overview

Omnisend SMS has 4 pricing plans, including a free tier. Paid plans range from $0 to $41.30/mo. The Free plan is free. The Standard plan costs $11.20/mo. The Pro plan costs $41.30/mo. The Custom plan requires contacting sales for a custom quote.

Omnisend SMS contracts auto-renew.

There are at least 8 documented hidden costs beyond Omnisend SMS's list price, including implementation, training, and add-on fees.

This pricing was last verified in June 13, 2026 from 1 independent source.

Try Omnisend SMS Free

Omnisend SMS offers tiered pricing plans to suit different needs. The available plans are Free, Standard, and Pro. A Custom plan is also available for specific requirements.

How Omnisend SMS Pricing Compares

Compare Omnisend SMS pricing against top alternatives in SMS Marketing.

Attentive $500-$5000/month View pricing → Klaviyo SMS $0-$35/month View pricing → Postscript $0-$1500/month View pricing →

Compare Omnisend SMS vs Alternatives

Before committing to Omnisend SMS, compare pricing with these 3 alternatives in the same category.

VSAttentive
From $500/month

E-commerce brands starting with SMS marketing

Compare pricing
VSKlaviyo SMS
Free

Testing SMS marketing

Compare pricing
VSPostscript
Free

Small Shopify stores testing SMS

Compare pricing

All Omnisend SMS alternatives & migration guides

What Companies Actually Pay for Omnisend SMS

Review scores
TrustRadius 3.9out of 10 (36)
Trustpilot 4.4out of 5 (479)
G2 4.6out of 5 (1,183)
Third-party review aggregates, as of Jul 2026
Top pricing complaints
SMS Costs at High VolumeLimited Customization and TemplatesBasic Analytics and Reporting DepthMissing or Limited Features/Integrations

How Omnisend SMS Pricing Compares

Software Starting Price Top Price
Omnisend SMS Free $41.3/mo
Attentive $500/month $5000/month
Klaviyo SMS Free $35/month
Postscript Free $1500/month
SimpleTexting $39/month $909/month
SMSBump Free $169/month

Browse all SMS Marketing pricing →

8 Omnisend SMS Hidden Costs Beyond the List Price

Beyond the listed price, Omnisend SMS has at least 8 documented hidden costs that can significantly increase total cost of ownership.

Watch for 8 hidden costs
  • SMS Overages
    high 1 source
    industry "SMS Overages: Even when plans include bundled SMS credits, additional usage is billed separately and varies by country, making monthly costs harder to predict, especially for international campaigns"
  • Contact Tier Jumps
    high 1 source
    industry "If your list grows, your billing tier automatically adjusts, leading to increased monthly fees"
  • Message Length & Encoding
    medium 1 source
    industry "Unicode encoding can also shorten the character limit per segment, further increasing costs"
  • Phone Number Type Fees
    medium 1 source
    industry "For instance, U.S. carriers require 10DLC brand and campaign registration, which adds to campaign fees"
  • International Send Charges
    high 1 source
    industry "International Sends: Sending SMS to international destinations can trigger higher network charges due to varying carrier pass-through fees in different regions"
  • MMS Conversion Costs $0.45
    medium 1 source
    industry "SMS: Including media like images or GIFs converts SMS messages to the pricier MMS, increasing the cost"
  • Labor & Time Commitment
    medium 1 source
    industry "Labor and Time Commitment: Indirect costs include the labor and time required for campaign creation, copywriting, segmentation, and scheduling, which can be significant if external resources like freelancers or agencies are hired"
  • Add-on Integrations
    low 1 source
    industry "Add-on Integrations: While not explicitly detailed with dollar figures, add-on integrations can contribute to overall costs"
Tip

Ask your Omnisend SMS sales rep about these costs upfront. Getting them in writing before signing can save you from surprise charges later.

Full hidden costs breakdown →

Intelligence sourced from 4 independent sources
industry TrustRadius Enterprise reviews Trustpilot Consumer reviews G2 B2B reviews
Key claims include inline source attribution. Data verified against multiple independent sources. 11 source citations total.

Omnisend SMS Contract Terms

Omnisend SMS contracts auto-renew. Changes require SMS credit subscriptions can be canceled independently, ending at the next billing date, with any unused credits expiring 60 days after purchase; however, an SMS campaign cannot be canceled once "Started" or "Sending".. These terms are sourced from verified buyer experiences.

Contract Terms
Auto-Renewal Yes
Cancellation Notice SMS credit subscriptions can be canceled independently, ending at the next billing date, with any unused credits expiring 60 days after purchase; however, an SMS campaign cannot be canceled once "Started" or "Sending".
Minimum Commitment Omnisend primarily offers monthly subscriptions, but annual plans require a full committed period, generally not supporting downgrading or switching to monthly billing before the annual term ends.
Based on 1 verified source

How to Negotiate Omnisend SMS Pricing

Omnisend SMS contracts are negotiable. These 2 tactics are sourced from real buyer experiences and procurement specialists.

Negotiation Playbook 2 tactics
Upfront Payments medium success

Leveraging upfront payments.

https://mailsoftly.com
Volume-Based Discounts medium success

Understanding volume-based discounts.

https://mailsoftly.com
High success Medium Low / difficult

Full negotiation guide →

Omnisend SMS Pricing FAQ

01 Is there a free plan available?

Yes, Omnisend SMS offers a Free plan at $0.0 per month.

02 What is the cheapest paid plan?

The cheapest paid plan is the Standard plan, which costs $11.2 per month.

03 Do you offer custom pricing?

Yes, a Custom plan is available. Contact their sales team for details.

Is this pricing incorrect? — we'll verify and update it.