iContact vs GetResponse
Email Marketing pricing comparison · 2026
iContact pricing ranges from $9–$16/month, while GetResponse ranges from $19–$690/month. iContact is typically 89% more affordable, though your actual cost depends on tier and team size.
iContact
iContact is an email marketing platform for small businesses and growing teams, offering d
verified 15d ago
$588
$780
GetResponse
GetResponse offers three core plans—Starter ($19/mo), Marketer ($59/mo), and Creator ($69/
verified 27d ago
$588
$780
Verdict · Vendr median · year 1
GetResponse
saves
$192
vs
iContact
· 25 seats
Cheapest
$588
Spread
25%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Premium
$4.8K/yr
year 1 license · $16/seat
Starter (2,500 contacts)
$8.7K/yr
year 1 license · $29/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$780/yr
Vendr · n=0 · limited data
avg 15% negotiated
↓ Lowest median
Median annual
$588/yr
Vendr · n=226
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
12 sourced facts
7 hidden-cost · 2 contract · Vendr median · 2 review platforms
Last verified
2w ago
Confidence
High confidence
Sources
16 sourced facts
12 hidden-cost · 2 contract · Vendr median · 1 review platform
Last verified
3w ago
Confidence
Medium confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 04
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
iContact
GetResponse
Auto-renewal
Yes
Yes
Cancellation
Must cancel before renewal period - no advance notice provided
Unclear - users report difficulty canceling even with advance notice
Commitment
1 year (for annual plans)
—
Price escalation
—
—
Can downgrade
—
—
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit iContact pricing
Affiliate partner — does not affect ranking.
Visit GetResponse pricing
Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
iContact and GetResponse both operate in the email marketing category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | iContact | GetResponse |
|---|---|---|
| Standard | $9 /user/month | $19 /month |
| Premium | $16 /user/month | $29 /month |
| Custom | Custom | $54 /month |
| Starter (10,000 contacts) | — | $79 /month |
| Starter (25,000 contacts) | — | $174 /month |
| Starter (50,000 contacts) | — | $299 /month |
| Starter (100,000 contacts) | — | $539 /month |
| Marketer (1,000 contacts) | — | $59 /month |
| Marketer (5,000 contacts) | — | $95 /month |
| Marketer (10,000 contacts) | — | $114 /month |
| Marketer (50,000 contacts) | — | $359 /month |
| Marketer (100,000 contacts) | — | $599 /month |
| Creator (1,000 contacts) | — | $69 /month |
| Creator (5,000 contacts) | — | $109 /month |
| Creator (10,000 contacts) | — | $134 /month |
| Creator (50,000 contacts) | — | $414 /month |
| Creator (100,000 contacts) | — | $690 /month |
| Enterprise (MAX) | — | Custom |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
iContact
5 scenarios$9/user/month
Solo Freelancer (1 user, 500 contacts)
$27/month (3 × $9/user/month)
Small Marketing Team (3 users on Standard)
$80/month (5 × $16/user/month)
Growing Business (5 users on Premium)
GetResponse
3 scenarios$228/year ($19/month x 12 months)
Solo Creator (1,000 Contacts)
$1,368/year ($114/month x 12 months)
Growing Ecommerce (10,000 Contacts)
$4,968/year ($414/month x 12 months)
Course Creator (50,000 Contacts)
Market Intelligence
iContact
- Median annual cost
- $780
- Average negotiated discount
- 15%
GetResponse
- Median annual cost
- $588
- Based on
- 226 deals
Contract Terms
| Term | iContact | GetResponse |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | Must cancel before renewal period - no advance notice provided | Unclear - users report difficulty canceling even with advance notice |
| Minimum commitment | 1 year (for annual plans) | — |