Apollo vs ZoomInfo SalesOS Pricing (2026)
Compare / Apollo vs ZoomInfo SalesOS
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Team size
25 seats

Apollo vs ZoomInfo SalesOS

Sales Engagement pricing comparison · 2026

Apollo pricing ranges from $0–$119/month, while ZoomInfo SalesOS ranges from $14995–$50000/per year. Apollo is typically 100% more affordable, though your actual cost depends on tier and team size.

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See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Apollo pricing Affiliate partner — does not affect ranking.
Visit ZoomInfo pricing Affiliate partner — does not affect ranking.
Compare
2 products · Sales Engagement
Side-by-side · live
Apollo
Apollo pricing starts at $0/month on the Free plan with limited monthly credits for email
verified 21d ago
$239 $16K
View pricing →
ZoomInfo SalesOS
ZoomInfo SalesOS pricing starts at approximately $14,995-$15,000 per year with three main
verified 9w ago
$239 $16K
View pricing →
Recorded annual contract medians
Apollo median is $16K less than ZoomInfo · different customer contracts; not a quote
Cheapest $239
Spread 98%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Professional
$24K/yr
year 1 license · $79/seat
Pricing model unknown
Pricing model unknown
no public list price found
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
↓ Lowest median
Median annual
$239/yr
Vendr · n=37
Median annual
$16K/yr
Vendr · n=6 · limited data
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 25 sourced facts
19 hidden-cost · 2 contract · Vendr median · 3 review platforms
Last verified 3w ago
Confidence High confidence
Sources 24 sourced facts
19 hidden-cost · 3 contract · Vendr median · 1 review platform
Last verified 2mo ago
Confidence Limited confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
5 documented
  • Per-Seat Multiplier
    $18,000-$48,000 annually
    1 source
  • Credit Expiration and Non-Rollover
    1 source
  • Overage Credit Costs
    $0.03-$0.05 per credit
    1 source
  • API Access and Additional Credits
    $200-$400/month
    1 source
  • Non-Gmail Email Integration
    1 source
5 documented
  • Upfront Annual Payment Requirement
    $15,000-$40,000
    2 sources
  • Unpredictable Renewal Price Increases
    30-42% annual increase
    3 sources
  • Auto-Renewal and Cancellation Difficulties
    15-30% of license costs
    1 source
  • Sales Process Time Investment
    5-10% of license costs
    3 sources
  • Automatic Price Increases at Renewal
    30-42% of license costs
    2 sources
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Apollo
ZoomInfo
Auto-renewal
Yes
Yes
Cancellation
Not clearly disclosed upfront
Commitment
1 year (Enterprise contracts); self-serve plans offer monthly billing
1 year minimum, paid annually upfront
Price escalation
No published schedule; Enterprise customers report being upsold to higher-tier plans than necessary by account managers
30-42% annual price increases reported at renewal without clear advance notice
Can downgrade
No
No
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
TrustRadius
8.5out of 5 (1,486)
Trustpilot
2out of 5 (25)
G2
4.7out of 5 (9,645)
Best for
Individual prospecting
Watch out
Customer support is bot-only with no reliable path to a human agent
TrustRadius
8.2out of 5 (1,869)
Best for
General users and teams
Watch out
Extremely expensive pricing, especially for small businesses and startups
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Apollo pricing Affiliate partner — does not affect ranking.
Visit ZoomInfo pricing Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Sales Engagement

Apollo

$0–$119
/month
4 plans · Free tier
Full pricing breakdown →
VS
Sales Engagement

ZoomInfo SalesOS

$14995–$50000
/per year
3 plans
Full pricing breakdown →

Apollo and ZoomInfo SalesOS both operate in the sales engagement category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Apollo ZoomInfo SalesOS
Free Free /user/month Custom
Basic $49 /user/month Custom
Professional $79 /user/month Custom
Organization $119 /user/month

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Apollo

3 scenarios
$588/year ($49/user/month billed annually)
Solo SDR on Basic Plan
$4,740/year ($79/user/month × 5 users, billed annually)
Small Sales Team (5 users) on Professional Plan
$14,280/year ($119/user/month × 10 users, billed annually)
Mid-Size Team (10 users) on Organization Plan

ZoomInfo SalesOS

7 scenarios
$14,995/year
Small Sales Team (3 users)
for 3 users with 5,000 credits. Expect $17,000-$18,000 total with implementation fees.
$24,995
Mid-Size Sales Organization (10 users)
base + (7 additional users × $2,500) = $42,495/year. With add-ons and fees, expect $50,000-$55,000 total.
$39,995
Enterprise Sales Team (25+ users)
base + (22 users × $2,000-$2,500 discounted) = $83,000-$94,995/year. With add-ons, intent signals, and global data, expect $100,000-$130,000+ total.
See all 7 scenarios →

Market Intelligence

Apollo

Median annual cost
$239
Based on
37 deals

ZoomInfo SalesOS

Median annual cost
$15,750
Based on
6 deals

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Apollo 15 hidden costs

high
Per-Seat Multiplier $18,000-$48,000 annually
medium
Credit Expiration and Non-Rollover
high
Overage Credit Costs $0.03-$0.05 per credit
medium
API Access and Additional Credits $200-$400/month
low
Non-Gmail Email Integration
See all Apollo hidden costs →

ZoomInfo SalesOS 9 hidden costs

high
Upfront Annual Payment Requirement $15,000-$40,000
high
Unpredictable Renewal Price Increases 30-42% annual increase
high
Auto-Renewal and Cancellation Difficulties 15-30% of license costs
medium
Sales Process Time Investment 5-10% of license costs
high
Automatic Price Increases at Renewal 30-42% of license costs
See all ZoomInfo SalesOS hidden costs →

Contract Terms

Term Apollo ZoomInfo SalesOS
Auto-renewal Yes Yes
Cancellation Not clearly disclosed upfront
Minimum commitment 1 year (Enterprise contracts); self-serve plans offer monthly billing 1 year minimum, paid annually upfront
Price escalation No published schedule; Enterprise customers report being upsold to higher-tier plans than necessary by account managers 30-42% annual price increases reported at renewal without clear advance notice
Can downgrade No No

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