Moosend Pricing 2026
Complete pricing guide with plans, hidden costs, and cost analysis
Moosend pricing ranges from $0 to $0/month.
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Is Moosend a fit?
Derived from this product's own pricing and contract record — not a review.
Best for
- Exploring the platform
- Affordable email marketing
- Businesses needing customized features
- Large organizations
Not a fit if
- Your budget cannot absorb renewal increases — No published schedule.
- The sticker price is your whole budget — Immediate Upgrade Charges Without Trial (and 2 more).
All Moosend Plans & Pricing
| Plan | Monthly | Annual | Best For |
|---|---|---|---|
| Free Trial | Free | Free | Exploring the platform |
| Verified pricing · last checked July 2026 · 1 source
Get this price at Moosend →
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| What's included at Free Trial Best for: Exploring the platform
| |||
| Pro | Contact Sales | Contact Sales | Affordable email marketing |
| Verified pricing · last checked July 2026 · 1 source
Get this price at Moosend →
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| What's included at Pro Best for: Affordable email marketing
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| Moosend+ | Contact Sales | Contact Sales | Businesses needing customized features |
| Verified pricing · last checked July 2026 · 1 source
Get this price at Moosend →
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| What's included at Moosend+ Best for: Businesses needing customized features
| |||
| Enterprise | Contact Sales | Contact Sales | Large organizations |
| Verified pricing · last checked July 2026 · 1 source
Get this price at Moosend →
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| What's included at Enterprise Best for: Large organizations
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View all features by plan (compare side-by-side)
Free Trial
- 30 day trial
- Core email marketing
- Unlimited sends up to 1,000 contacts
- AI Writer
- Automations
- Segmentation
- Landing pages
- Forms
Pro
- Unlimited campaigns/sends
- Marketing automation (1 published workflow)
- Subscription forms
- Landing pages
- SMTP server
- Basic templates
- Email builder
- A/B testing
- Real-time reporting
- 2 team members
Moosend+
- All Pro features
- Selectable add-ons
- Dedicated IPs
- Transactional emails
- Audience discovery
- Custom dashboards
- SSO & SAML
Enterprise
- All features
- Account manager
- Priority support
- 10+ team members
- SSO & SAML
- Deliverability optimization
- Custom reports
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Moosend costs Free to Free per month as of September 2026, with 4 plans available including a free tier. Plan: Free Trial (free). Custom pricing is available on request. Pricing depends on your chosen tier, contract length, and negotiated discounts.
Start Moosend Free Trial — 30 DaysUse the interactive pricing calculator to estimate your exact cost based on team size and requirements.
- Free tier: Yes
Moosend offers 4 pricing tiers: Free Trial, Pro, Moosend+, Enterprise. The Pro plan is affordable email marketing.
Compared to other email marketing software, Moosend is positioned at the budget-friendly price point.
- 16 documented hidden costs beyond list price
- Contracts auto-renew
How much does Moosend cost?
Moosend Pricing Overview
Moosend has 4 pricing plans, including a free tier. Paid plans range from $0 to $0/month. The Free Trial plan is free and is best for exploring the platform. The Pro plan requires contacting sales for a custom quote and is designed for affordable email marketing. The Moosend+ plan requires contacting sales for a custom quote and is designed for businesses needing customized features. The Enterprise plan requires contacting sales for a custom quote and is designed for large organizations.
Moosend contracts auto-renew, with a Annual (implied by yearly billing based on user reports) minimum commitment.
There are at least 16 documented hidden costs beyond Moosend's list price, including implementation, training, and add-on fees.
This pricing was last verified in July 4, 2026 from 1 independent source.
Moosend is an email marketing platform offering campaign automation, landing pages, and transactional emails for businesses of all sizes.
Moosend offers a Free Trial to explore the platform, with Pro, Moosend+, and Enterprise tiers all on custom pricing. Costs scale based on subscriber count and feature requirements—contact Moosend for a quote tailored to your list size.
How Moosend Pricing Compares
Compare Moosend pricing against top alternatives in Email Marketing.
Compare Moosend vs Alternatives
Before committing to Moosend, compare pricing with these 3 alternatives in the same category.
What Companies Actually Pay for Moosend
Moosend Year 1 Total Cost by Company Size
Real deployment costs including licenses, implementation, training, and admin — not just the sticker price.
Startup exploring Moosend with the Free Trial to evaluate email marketing capabilities before committing to a paid plan.
E-commerce business using the Pro plan for affordable email marketing campaigns and automations. Pricing varies by subscriber count.
Marketing team using the Moosend+ tier for customized features beyond standard Pro capabilities.
A small business running a single email campaign, including the undisclosed cost of a required third-party email verification service and a Moosend plan upgrade after inadvertently exceeding the free subscriber limit.
A larger organization purchasing an annual plan with advanced features and API integrations for email list migration.
A user migrating from another ESP purchased a full-featured annual plan with API integration capabilities. The advertised Mailchimp sync tool was non-functional at the time of purchase.
Individual or small business attempting a one-time campaign: paying for external list cleaning, hitting the subscriber overage during import, and being immediately charged for a plan upgrade rather than receiving the free trial.
Mid-sized business purchasing a yearly Moosend plan with Mailchimp API migration. The user paid over $6,000 for an annual contract but found the advertised Mailchimp Synchronizer tool non-functional and received no refund.
A small business importing a list that exceeds 1,000 subscribers during the Free Trial, triggering an immediate paid upgrade.
A larger business purchasing a full annual Moosend plan with migration from another ESP, including sales-negotiated custom pricing.
Moosend official pricing page
How Moosend Pricing Compares
| Software | Starting Price | Top Price |
|---|---|---|
| Moosend | Custom | Custom |
| AWeber | Free | $30/month |
| Campaign Monitor | Free | $171/month |
| Campaigner | $14/user/month | $649/user/month |
| Beefree | Free | $160 per month |
| Beehiiv | Free | $109/month |
Detailed pricing comparisons:
Moosend Contract Terms
Moosend contracts auto-renew. Changes require advance notice. These terms are sourced from verified buyer experiences.
How to Negotiate Moosend Pricing
Moosend contracts are negotiable. These 19 tactics are sourced from real buyer experiences and procurement specialists.
Moosend offers discounts on annual plans across Pro, Moosend+, and Enterprise tiers compared to monthly billing. Request annual pricing when getting your custom quote.
Moosend pricing pageMoosend offers a Free Trial with access to Pro features including automations, landing pages, and transactional emails. Use this trial period to evaluate before signing a paid contract.
Moosend official websiteBefore entering payment details, import only a small sample of your subscriber list to verify your contacts do not trigger compliance flags or exceed subscriber limits. Users report being unexpectedly charged when a list import silently pushed them over the free-tier cap without a clear warning.
trustpilotAt least one enterprise customer paid over $6,000 for an annual plan after being told specific API integrations (such as Mailchimp sync) were functional, only to discover post-purchase that they were broken with no fix timeline. Request a live demo of any specific integration critical to your workflow before signing.
Trustpilot review (Jun 2024)Subscriber overage during CSV import triggers an immediate upgrade charge without a warning before the limit is crossed. Use an external email verification service before importing to accurately count deliverable contacts, and ensure your count is under the plan limit before beginning the import.
Trustpilot reviews (Oct 2024, Nov 2025)Multiple users report DKIM errors that persisted for months after paying. During the Free Trial, send real campaigns and verify DKIM authentication passes (check Google Postmaster Tools). Do not upgrade until deliverability is confirmed working end-to-end.
Trustpilot (Aug 2026, Oct 2024)Moosend has declined service for content related to crypto, certain financial education, and other niches during or before trial without refund. Confirm your content type is permitted before entering payment details.
Trustpilot (Sep 2023, May 2023)For large subscriber counts, contact Moosend sales for custom Enterprise pricing. Users report that Enterprise plans can include dedicated account managers and IP addresses.
Reddit user discussionsRequest a live demo of any critical integrations (such as API migration from Mailchimp) before committing to an annual plan. Get written confirmation that advertised features are functional and supported. At least one user paid over $6,000 annually based on sales assurances that the Mailchimp Synchronizer was operational, only to find it non-functional with no resolution or refund offered.
trustpilotBefore entering payment information, request written confirmation of the exact date billing will begin. Multiple users report being charged immediately upon entering card details rather than after the 30-day trial as advertised, and refunds were denied in each case.
trustpilotAsk for written documentation of acceptable bounce rate limits and the compliance review process before committing to any paid plan. Accounts can be terminated without warning and without refund for exceeding bounce limits, even when users followed support team advice about cleaning their lists beforehand.
trustpilotIf phone support is promised during sales conversations, obtain written confirmation before signing. At least one user reports that after signing up, Moosend said phone support was unavailable and that the sales agent had made a mistake — a promise that was not honored.
trustpilotSeveral users report cancellations failing to process on Moosend's end, resulting in charges for unwanted renewal years. Before committing to an annual plan, ask Moosend to confirm the exact cancellation procedure and required notice period in writing. Use the trial period specifically to test whether support responds promptly and reliably.
Trustpilot reviews (Feb–Mar 2026)Deliverability failures are the most severe recurring complaint. Before signing an annual plan, negotiate a short paid pilot where you send actual campaigns to a real segment of your list. Confirm open rates match your current platform. Do not migrate your full list until you have verified end-to-end DKIM authentication and bounce rates are acceptable.
Trustpilot reviews (Oct 2024, Apr 2024, Aug 2026)Multiple users purchased annual plans based on verbal or written assurances about features — API integrations, phone support, Mailchimp migration tools — that turned out to be unavailable. Before signing, obtain a written feature checklist confirmed by your account rep that specifies exactly which integrations and support channels are included in your plan.
Trustpilot reviews (Jun 2024, Oct 2024)Auto-renewal is enabled by default and cancellations have been reported not to process correctly. Before purchasing, request written documentation of the cancellation deadline prior to renewal, the exact cancellation process, and the refund policy in the event of a billing error. Save all cancellation confirmation emails.
Trustpilot reviews (Feb 2026, Mar 2026, Apr 2024)Multiple users report cancellations not being processed on Moosend's end, resulting in unexpected annual renewals with no refund. Always obtain a written cancellation confirmation email with a specific cancellation date and keep it on file.
Trustpilot (Feb 2026, Mar 2026)Multiple users report Moosend refusing refunds even after documented billing errors, failed cancellations, or non-functional advertised features. Before signing, negotiate a written refund provision for billing errors into the contract. Annual plans exceeding $6,000 have been reported, making this clause particularly important for larger commitments.
Trustpilot reviews (Feb–Jun 2026)The 30-day trial can expire before DKIM/DNS configuration is complete, especially if Moosend's support provides incorrect setup instructions. Before the trial ends, proactively contact support to request an extension if your technical setup is incomplete — though user reports suggest this is rarely granted.
Trustpilot reviews (Sep 2024, Aug 2026)Moosend Pricing FAQ
01 How much does Moosend cost?
Moosend offers a Free Trial to test the platform, with Pro, Moosend+, and Enterprise tiers all on custom pricing. Costs depend on your subscriber count and required features. Contact Moosend sales for a quote tailored to your list size and needs.
02 Does Moosend have a free tier?
Moosend offers a Free Trial tier at $0/month, which includes core email marketing, unlimited sends up to 1,000 contacts, automations, landing pages, and forms. Beyond that, the Pro, Moosend+, and Enterprise tiers are all on custom pricing.
03 What are the main features of Moosend?
Across the Pro, Moosend+, and Enterprise tiers, Moosend includes unlimited campaigns/sends, marketing automation, subscription forms, landing pages, A/B testing, real-time reporting, and SMTP server access. Moosend+ adds dedicated IPs, transactional emails, audience discovery, and SSO/SAML. Enterprise adds an account manager, priority support, and custom reports.
04 Is Moosend worth the price?
Value depends on your subscriber count and feature needs. The Free Trial lets you evaluate the platform before committing, and the Pro, Moosend+, and Enterprise tiers scale pricing based on list size and required capabilities. Compare features across tiers before requesting a custom quote.
05 How does Moosend pricing compare to other email marketing tools?
Moosend is frequently mentioned as one of the most affordable email marketing platforms. Users report pricing around $8-$9/month for small lists (under 1,500 subscribers), making it cheaper than many competitors like Mailchimp, AWeber, and GetResponse at similar subscriber counts.
06 What features are included in the free plan?
The Free Trial tier includes up to 1,000 subscribers, unlimited email sends, automation features, email templates, landing pages, forms, and reporting tools. However, Free Trial users have limited customer support compared to the paid Pro, Moosend+, and Enterprise tiers.
07 When should I upgrade from the free plan?
You'll need to upgrade from the Free Trial to the Pro tier when your subscriber list exceeds 1,000 contacts, or if you need enhanced customer support and advanced features not available on the Free Trial.
08 What happens if I exceed the free plan subscriber limit?
When you import contacts that exceed the 1,000 subscriber limit on the Free Trial, you may be automatically upgraded and charged without advance warning. Users report being charged $24-$34 for upgrades triggered by importing oversized contact lists.
09 What happens when I exceed 1,000 subscribers on the free plan?
You'll be required to upgrade to the Pro tier immediately. Users report being charged without a trial period, despite Moosend advertising a 30-day free trial. The Pro tier is custom-priced based on list size, with users reporting around $8-9/month for up to 1,500 subscribers, scaling up as your list grows.
10 Can I import my email list via CSV on the free plan?
You can import via CSV on the Free Trial, but Moosend may require you to clean your email list using an external verification service first. Users report this cost around $10 through third-party services. Without cleaning, your import may be rejected for exceeding bounce rate limits.
11 Can I cancel my Moosend subscription anytime?
While Moosend allows cancellation requests, multiple users report issues with cancellations not processing properly on Moosend's end, resulting in unexpected charges months later. If you cancel, verify the cancellation went through and monitor for unauthorized charges.
12 Does Moosend offer phone support?
Customer support quality varies by tier. Free Trial users report limited customer support access. Pro and Moosend+ tier support is primarily email-based, with response times varying. The Enterprise tier includes priority support and a dedicated account manager. Some users praise helpful support staff, while others report unresponsive service.
13 Is Moosend's free plan actually free, or is it a trial?
Moosend's entry offer is the Free Trial tier, which multiple Trustpilot reviewers confirm is a 30-day trial, not a permanent free plan. Several users report being misled by 'start free' and 'free plan' marketing language. Once the 30-day period ends, you must upgrade to a paid tier — Pro, Moosend+, or Enterprise — all of which are custom-priced and require contacting the sales team for a quote.
14 Does Moosend charge you immediately when you start a trial?
Multiple users report being charged immediately upon entering their card details, rather than after the advertised 30-day trial period ends. Refunds were refused in each reported case. Before entering payment information, request written confirmation of the exact billing date.
15 Does Moosend auto-renew subscriptions?
Yes. Multiple users report that Moosend automatically renews annual subscriptions without advance notice. Cancellations are sometimes not processed on Moosend's end, resulting in charges for an additional year even after a user believes they've cancelled. Refunds have been reported as refused even in cases where the cancellation error was on Moosend's side.
16 Do I need to pay for email list cleaning before using Moosend?
Potentially yes. At least one user reports being directed by Moosend customer support to use a paid third-party email verification service before importing subscribers via CSV. This additional cost (approximately $10 in the reported case, though it may vary by list size) is not disclosed upfront during signup or on the pricing page.
17 What happens if my email bounce rate is too high on Moosend?
Moosend can terminate your account without prior warning if your bounce rate exceeds their allowable limit. At least one user reports their account was terminated and Moosend refused both account reactivation and a refund for the unused portion of their prepaid annual plan, even though the user had followed support team advice and cleaned their email list beforehand.
18 Can Moosend suspend my account before I've even sent a campaign?
Yes. Multiple users report accounts being flagged, frozen, or denied service for 'compliance concerns' before sending any campaigns. Explanations are rarely provided. Some legitimate businesses — including an educational platform — report being refused service without a clear policy rationale. Refunds are not issued after account termination.
19 How reliable is Moosend's email deliverability?
User reports are mixed but include serious incidents. One customer migrating from ActiveCampaign reported open rates collapsing after switching, later traced to a malformed DKIM record in Moosend's own setup that took three months to acknowledge. Another user reported open and delivery rates less than half of Mailchimp's. Verify DKIM authentication is functioning correctly from day one and monitor deliverability closely before relying on Moosend for critical campaigns.
20 Will I be charged immediately when I enter my card for the free trial?
Multiple users report being charged immediately upon entering card details, despite on-screen messaging indicating the charge would occur after 30 days. Moosend has declined refund requests in these cases. Monitor your billing statement from the moment you enter payment details.
21 How does Moosend's auto-renewal work and can I get a refund?
Moosend annual plans renew automatically. Multiple users report being billed for a full new annual term after attempting to cancel, and Moosend has declined refunds in documented cases — including instances where the billing error was reportedly on Moosend's end. Confirm any cancellation in writing and verify it has processed before your renewal date.
22 What happens if my list exceeds 1,000 subscribers during import?
If your CSV import exceeds your plan's subscriber limit, Moosend triggers an immediate upgrade charge without a clear pre-import warning. At least one user was told by support that there was no limit before discovering otherwise mid-import. Pre-clean and count your list before importing to avoid surprise charges.
23 What happens when the Moosend Free Trial expires?
When the Free Trial ends, you must upgrade to the Pro, Moosend+, or Enterprise plan (all custom-priced — contact sales for a quote) to continue accessing the platform. Users report the trial expiring before DNS/DKIM setup is complete, and Moosend has reportedly declined to extend the trial in these circumstances.
24 What is Moosend's pricing for paid plans?
All paid plans — Pro, Moosend+, and Enterprise — are custom-priced and require contacting the Moosend sales team for a quote. No published rates are available. User reports suggest annual plans range from approximately $24 on the low end to over $6,000/year for larger contracts.
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