Clari vs Clay (GTM Data Enrichment)
AI Sales Tools pricing comparison · 2026
Clari pricing ranges from $60–$160/user/month, while Clay (GTM Data Enrichment) ranges from $0–$446/month. Clari is typically 55% more affordable, though your actual cost depends on tier and team size.
Clari
Clari is an AI-powered Revenue Orchestration Platform that helps B2B companies manage thei
verified 27d ago
$500
$134K
Clay (GTM Data Enrichment)
Clay (GTM Data Enrichment) pricing starts at $0 for the Free plan, with the Launch plan at
verified 2d ago
$500
$134K
Verdict · list-price math · year 1
Clari
saves
$116K
vs
Clay
· 25 seats
Cheapest
$18K
Spread
87%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Clari Copilot - Growth
$18K/yr
year 1 license · $60/seat
Growth
$134K/yr
year 1 license · $446/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$500/yr
Vendr · n=7 · limited data
No Vendr data
—
Not in Vendr's deal flow
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
3 sourced facts
1 hidden-cost · 1 contract · Vendr median
Last verified
3w ago
Confidence
High confidence
Sources
5 sourced facts
4 hidden-cost · 1 contract
Last verified
2d ago
Confidence
Limited confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 04
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
Clari
Clay
Auto-renewal
—
—
Cancellation
—
—
Commitment
$25,000 annual minimum spend
—
Price escalation
—
Rumored future pricing changes that could affect agency accounts; no confirmed uplift schedule found in sources.
Can downgrade
—
—
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
Clari and Clay (GTM Data Enrichment) both operate in the ai sales tools category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Clari | Clay (GTM Data Enrichment) |
|---|---|---|
| Clari Core (Forecasting & Pipeline) | $120 /month | Free /month |
| Clari Copilot - Growth | $60 /month | $167 /month |
| Clari Copilot - Accelerator | $90 /month | $446 /month |
| Clari Copilot - Enterprise | $160 /month | Custom |
| Groove by Clari - Sales Engagement | $100 /month | — |
| Business Plan (Full Platform) | Custom | — |
Contract Terms
| Term | Clari | Clay (GTM Data Enrichment) |
|---|---|---|
| Auto-renewal | — | — |
| Cancellation | — | — |
| Minimum commitment | $25,000 annual minimum spend | — |
| Price escalation | — | Rumored future pricing changes that could affect agency accounts; no confirmed uplift schedule found in sources. |