Leadfeeder vs D&B Hoovers Pricing (2026)
Compare / Leadfeeder vs D&B Hoovers
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Team size
25 seats

Leadfeeder vs D&B Hoovers

Sales Intelligence pricing comparison · 2026

Leadfeeder pricing ranges from $0–$399/per month, while D&B Hoovers ranges from $44–$49/user/month. These products use different pricing models (Per-seat subscription vs ), so a direct price comparison isn't meaningful — costs depend on usage volume and mix.

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See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Leadfeeder pricing
Free plan limits → Discount programs →
Affiliate partner — does not affect ranking.
Visit D&B pricing
Discount programs →
Compare
2 products · Sales Intelligence
Side-by-side · live
Leadfeeder
Leadfeeder pricing starts at $0/month with the Lite (Free) plan, which includes 100 compan
verified 11w ago
View pricing →
D&B Hoovers
D&B Hoovers offers transparent self-serve pricing with two paid tiers plus custom enterpri
verified 5d ago
View pricing →
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Website Visitor Identification
$50K/yr
year 1 license · $165/seat
Usage-based
Custom rates
see vendor pricing for volume tiers
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 13 sourced facts
9 hidden-cost · 3 contract · 1 review platform
Last verified 2mo ago
Confidence Medium confidence
Sources 8 sourced facts
6 hidden-cost · 1 contract · 1 review platform
Last verified 5d ago
Confidence Limited confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
4 documented
  • Aggressive Auto-Renewal Without Notice
    100% of annual contract value
    3 sources
  • Annual Contract Lock-In
    100% of annual contract value if cancellation is missed
    3 sources
  • Integration Failures with CRM Systems
    5-15% of license costs
    1 source
  • Low Value at Low Traffic Volumes
    5-10% of license costs
    2 sources
5 documented
  • API Setup and Implementation
    $5,000 to $15,000
    1 source
  • Paid Add-ons
    1 source
  • Dual-Credit System
    1 source
  • Additional Seats
    $200–400 per month
    1 source
  • Onboarding and Training
    1 source
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Leadfeeder
D&B
Auto-renewal
Yes
Yes
Cancellation
30 days before renewal date
30–60 days prior to the end of the current term
Commitment
1 year
✓ Annual commitment for enterprise editions starting around $25,000 per year; Essentials plan offers monthly options starting at $49/month or an annual plan at $529/year.
Price escalation
No published schedule, but enterprise customers report contracts up to $12,000/year
6%
Can downgrade
No
—
Based on 4 verified sources (Vendr · TrustRadius · BBB)
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
Trustpilot
1.3out of 5 (10)
Best for
Small businesses testing website visitor identification with limited volume
Watch out
Auto-renewal without any reminder or warning
G2
4.1out of 5 (781)
Best for
Small teams testing the platform or with light prospecting needs
Watch out
Data Accuracy and Completeness
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Leadfeeder pricing
Free plan limits → Discount programs →
Affiliate partner — does not affect ranking.
Visit D&B pricing
Discount programs →
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
Sales Intelligence

Leadfeeder

$0–$399
/per month
3 plans · Free tier
Full pricing breakdown →
VS
Sales Intelligence

D&B Hoovers

$44–$49
/user/month
3 plans
Full pricing breakdown →
⚖

Different Pricing Models

Direct price comparison isn't meaningful here — Leadfeeder uses Per-seat subscription pricing while D&B Hoovers uses pricing. Your actual cost will depend on usage volume, team size, or both. Here's each product in its native unit.

Per-seat subscription

Leadfeeder

$0–$399 / per month
See full Leadfeeder pricing →
vs

D&B Hoovers

$44–$49 / user/month
See full D&B Hoovers pricing →

Leadfeeder and D&B Hoovers both operate in the sales intelligence category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Leadfeeder D&B Hoovers
Lite (Free) Free /per month $49 /month
Website Visitor Identification $165 /per month $44 /month
Platform (Enterprise) Custom Custom

What Users Say

Leadfeeder

Trustpilot
1.3out of 5 (10)
Top complaints
  • Auto-renewal without any reminder or warning
  • Aggressive contract enforcement and threat of collections for missed cancellations
  • Poor customer service that avoids contact until invoice is due

D&B Hoovers

G2
4.1out of 5 (781)
Top complaints
  • Data Accuracy and Completeness
  • Limited Information for Smaller Companies
  • Integration Issues

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Leadfeeder 4 hidden costs

critical
Aggressive Auto-Renewal Without Notice 100% of annual contract value
high
Annual Contract Lock-In 100% of annual contract value if cancellation is missed
high
Integration Failures with CRM Systems 5-15% of license costs
medium
Low Value at Low Traffic Volumes 5-10% of license costs
See all Leadfeeder hidden costs →

D&B Hoovers 6 hidden costs

high
API Setup and Implementation $5,000 to $15,000
medium
Paid Add-ons
medium
Dual-Credit System
medium
Additional Seats $200–400 per month
medium
Onboarding and Training
See all D&B Hoovers hidden costs →

Contract Terms

Term Leadfeeder D&B Hoovers
Auto-renewal Yes Yes
Cancellation 30 days before renewal date 30–60 days prior to the end of the current term
Minimum commitment 1 year Annual commitment for enterprise editions starting around $25,000 per year; Essentials plan offers monthly options starting at $49/month or an annual plan at $529/year.
Price escalation No published schedule, but enterprise customers report contracts up to $12,000/year 6%
Can downgrade No —

Continue researching

Leadfeeder

D&B Hoovers

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