Close vs Keap Pricing (2026)
Compare / Close vs Keap
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Team size
25 seats

Close vs Keap

CRM pricing comparison · 2026

Close pricing ranges from $0–$139/user/month, while Keap ranges from $299–$299/month. Close is typically 78% more affordable, though your actual cost depends on tier and team size.

Visit
See pricing on each vendor's site
Above-the-fold path — each link opens the vendor's pricing page in a new tab.
Visit Close pricing
Free plan limits → Discount programs →
Affiliate partner — does not affect ranking.
Visit Keap pricing
Discount programs →
Affiliate partner — does not affect ranking.
Compare
2 products · CRM
Side-by-side · live
Close
Close is a sales-focused CRM built specifically for inside sales teams and high-growth sta
verified 18d ago
$1.2K $18K
View pricing →
Keap
Keap is a CRM and marketing automation platform built for small businesses, combining cont
verified 27d ago
$1.2K $18K
View pricing →
Verdict · Vendr median · year 1
Keap saves $17K vs Close · 25 seats
Cheapest $1.2K
Spread 93%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Essentials
$11K/yr
year 1 license · $35/seat
Keap
$90K/yr
year 1 license · $299/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$18K/yr
Vendr · n=0 · limited data
↓ Lowest median
Median annual
$1.2K/yr
Vendr · n=66
REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources 10 sourced facts
6 hidden-cost · 1 contract · Vendr median · 2 review platforms
Last verified 2w ago
Confidence High confidence
Sources 19 sourced facts
12 hidden-cost · 3 contract · Vendr median · 3 review platforms
Last verified 3w ago
Confidence Medium confidence
REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker
Severity-ranked, sourced
5 documented
  • Calling and AI Enrichment Credits
    5-15% of license costs
    1 source
  • Difficult Trial Cancellation Process
    $35-$99
    1 source
  • Power Dialer Limited to Higher Tiers
    $64-$104/user/year
    1 source
  • Hours Tracking Requires Additional Software
    Additional time tracking software costs
    2 sources
  • Trial Account Security Lockouts
    Wasted time and inability to evaluate product
    1 source
5 documented
  • Forced Extra Month on Cancellation
    $299
    2 sources
  • Additional User Costs
    $30/user/month
    1 source
  • Contact List Overage Charges
    200-300% increase
    1 source
  • Unauthorized Auto-Upgrades
    Variable
    1 source
  • Setup and Onboarding Fees
    $1,000-$5,000
    2 sources
REF · 04

Contract terms

The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.

Close
Keap
Auto-renewal
Yes
Yes
Cancellation
Must contact support to cancel trial before 14 days
10 days before renewal
Commitment
14-day trial period
1 month
Price escalation
—
Documented price increases of 70% over 12-15 months without prior notification. Multiple users report doubled pricing over 2 years.
Can downgrade
—
No
Based on 4 verified sources (Vendr · TrustRadius · BBB)
REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews
TrustRadius · Trustpilot · G2
TrustRadius
9/5 (5)
Trustpilot
1/5 (6)
Best for
Testing
Watch out
Impossible to cancel trial without contacting support
TrustRadius
6.7/5 (384)
Trustpilot
1.2/5 (491)
G2
3.8/5 (13)
Watch out
Extremely difficult cancellation process requiring live conversation with sales rep
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
Visit Close pricing
Free plan limits → Discount programs →
Affiliate partner — does not affect ranking.
Visit Keap pricing
Discount programs →
Affiliate partner — does not affect ranking.
License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
CRM

Close

$0–$139
/user/month
5 plans · Free tier
Full pricing breakdown →
VS
CRM

Keap

$299–$299
/month
1 plan
Full pricing breakdown →

Close and Keap both operate in the crm category. This page compares their list pricing.

Plan-by-Plan Pricing

Plan Close Keap
Free Trial Free /month $299 /month
Solo $9 /user/month —
Essentials $35 /user/month —
Growth $99 /user/month —
Scale $139 /user/month —

Cost at Scale

Total cost of ownership — licenses, implementation, and hidden costs included.

Close

4 scenarios
$495/month ($5,940/year)
5-Person Inside Sales Team
$99/user × 5 users on Growth, plus variable costs for AI Enrich and SMS usage
$2,780/month ($33,360/year)
20-Person Sales Organization
$139/user × 20 users on Scale, plus variable costs for calling, SMS, and enrichment
$9/user/month ($108/year)
Solo Sales Rep
on the Solo plan (1 user, up to 10,000 leads)
See all 4 scenarios →

Keap

9 scenarios
$299/month ($3,588 Year 1)
Solo Operator on Monthly Billing
$299/month ($3,588 Year 1)
Small Team Using Keap for CRM
$299/month ($3,588 Year 1)
Marketing Agency
See all 9 scenarios →

Market Intelligence

Close

Median annual cost
$17,854

Keap

Median annual cost
$1,182
Based on
66 deals

What Users Say

Close

Trustpilot
1/5 (6)
TrustRadius
9/10 (5)
Top complaints
  • Impossible to cancel trial without contacting support
  • Trial accounts locked by auto-security system requiring personal data verification
  • Poor customer support with template responses

Keap

G2
3.8/5 (13)
Trustpilot
1.2/5 (491)
TrustRadius
6.7/10 (384)
Capterra
4.1/5 (1,297)
Top complaints
  • Extremely difficult cancellation process requiring live conversation with sales rep
  • Significant price increases (70% in 12-15 months) without corresponding feature improvements
  • Poor customer service and unresponsive account managers

Hidden Costs

Beyond the sticker price — what catches buyers off guard.

Close 5 hidden costs

medium
Calling and AI Enrichment Credits 5-15% of license costs
medium
Difficult Trial Cancellation Process $35-$99
medium
Power Dialer Limited to Higher Tiers $64-$104/user/year
low
Hours Tracking Requires Additional Software Additional time tracking software costs
high
Trial Account Security Lockouts Wasted time and inability to evaluate product
See all Close hidden costs →

Keap 8 hidden costs

high
Forced Extra Month on Cancellation $299
medium
Additional User Costs $30/user/month
high
Contact List Overage Charges 200-300% increase
critical
Unauthorized Auto-Upgrades Variable
medium
Setup and Onboarding Fees $1,000-$5,000
See all Keap hidden costs →

Contract Terms

Term Close Keap
Auto-renewal Yes Yes
Cancellation Must contact support to cancel trial before 14 days 10 days before renewal
Minimum commitment 14-day trial period 1 month
Price escalation — Documented price increases of 70% over 12-15 months without prior notification. Multiple users report doubled pricing over 2 years.
Can downgrade — No

Continue researching

Close

Keap

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