Keap vs Zendesk Sell
CRM pricing comparison · 2026
Keap pricing ranges from $299–$299/month, while Zendesk Sell ranges from $25–$219/user/month. Zendesk Sell is typically 64% more affordable, though your actual cost depends on tier and team size.
Keap
Keap is a CRM and marketing automation platform built for small businesses, combining cont
verified 27d ago
$690
$1.2K
Zendesk Sell
Zendesk Sell (formerly Base CRM) pricing starts at $19/user/month for the Sell Team plan w
verified 27d ago
$690
$1.2K
Verdict · Vendr median · year 1
Zendesk
saves
$492
vs
Keap
· 25 seats
Cheapest
$690
Spread
42%
Estimated license cost
at 25 seats
List price × seats. Click a tier below to lock it.
Keap
$90K/yr
year 1 license · $299/seat
Sell Growth
$21K/yr
year 1 license · $69/seat
What buyers actually pay
median, annual
Vendr deal-flow data. The real benchmark, not list price.
Median annual
$1.2K/yr
Vendr · n=66
↓ Lowest median
Median annual
$690/yr
Vendr · n=107
REF · 01
Sources & confidence
Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.
Where this data comes from
Vendr · TrustRadius · Reddit · BBB · official docs
Sources
19 sourced facts
12 hidden-cost · 3 contract · Vendr median · 3 review platforms
Last verified
3w ago
Confidence
Medium confidence
Sources
9 sourced facts
4 hidden-cost · 3 contract · Vendr median · 1 review platform
Last verified
3w ago
Confidence
Medium confidence
REF · 02
Plans at a glance
Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.
Tier ladder
Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.
REF · 04
Contract terms
The fine print, surfaced. Green = buyer-friendly. Each clause backed by a quoted source.
Keap
Zendesk
Auto-renewal
Yes
Yes
Cancellation
10 days before renewal
Must cancel via software login interface only
Commitment
1 month
Annual billing standard
Price escalation
Documented price increases of 70% over 12-15 months without prior notification. Multiple users report doubled pricing over 2 years.
No published schedule
Can downgrade
No
No
REF · 05
What users say
Aggregated, with sample sizes. We use whichever review platform has data.
User reviews
TrustRadius · Trustpilot · G2
Decide
Get a quote from each vendor
Each link opens the vendor's pricing page in a new tab.
License cost is computed from publicly listed plans (real math, list price × seats).
Median annual cost is from Vendr's deal flow when available — see source badges.
Hidden costs and contract terms each cite their own sources. We do not invent composite scores.
VS
Keap and Zendesk Sell both operate in the crm category. This page compares their list pricing.
Plan-by-Plan Pricing
| Plan | Keap | Zendesk Sell |
|---|---|---|
| Keap | $299 /month | $25 /user/month |
| Sell Growth | — | $69 /user/month |
| Sell Professional | — | $149 /user/month |
| Sell Enterprise | — | $219 /user/month |
Cost at Scale
Total cost of ownership — licenses, implementation, and hidden costs included.
Keap
9 scenarios$299/month ($3,588 Year 1)
Solo Operator on Monthly Billing
$299/month ($3,588 Year 1)
Small Team Using Keap for CRM
$299/month ($3,588 Year 1)
Marketing Agency
Zendesk Sell
4 scenarios$95/month ($19/user/month with annual billing)
Small Sales Team (5 users)
$825/month ($55/user/month with annual billing)
Growing Business (15 users)
$5,750/month ($115/user/month with annual billing)
Scaling Enterprise (50 users)
Market Intelligence
Keap
- Median annual cost
- $1,182
- Based on
- 66 deals
Zendesk Sell
- Median annual cost
- $690
- Based on
- 107 deals
Contract Terms
| Term | Keap | Zendesk Sell |
|---|---|---|
| Auto-renewal | Yes | Yes |
| Cancellation | 10 days before renewal | Must cancel via software login interface only |
| Minimum commitment | 1 month | Annual billing standard |
| Price escalation | Documented price increases of 70% over 12-15 months without prior notification. Multiple users report doubled pricing over 2 years. | No published schedule |
| Can downgrade | No | No |