Clay (GTM Data Enrichment) vs Clay

Name: Clay
Brand: Clay
Availability: OnlineOnly

AI Sales Tools pricing comparison · 2026

Clay (GTM Data Enrichment) pricing ranges from $0–$446/month, while Clay ranges from $0–$446/month. Both products are similarly priced at comparable tiers.

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Visit Clay pricing

Free plan limits → Discount programs →

Visit Clay pricing

Free plan limits → Discount programs →

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2 products · AI Sales Tools

Side-by-side · live

Clay (GTM Data Enrichment)

Clay (GTM Data Enrichment) pricing starts at $0 for the Free plan, with the Launch plan at

verified 4w ago

$1.0K $5.4K

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Clay

Clay is a data enrichment and workflow automation platform purpose-built for go-to-market

verified 18d ago

$1.0K $5.4K

View pricing →

Annual license estimate

Clay costs $128K less than Clay · 25 seats where applicable

Cheapest $5.4K

Spread 96%

Estimated license cost

at 25 seats

List price × seats. Click a tier below to lock it.

Growth

$5.4K/yr

year 1 license · flat plan price

Growth

$134K/yr

year 1 license · $446/seat

What buyers actually pay

median, annual

Vendr deal-flow data. The real benchmark, not list price.

No Vendr data

—

Not in Vendr's deal flow

Median annual

$1.0K/yr

Vendr · n=175

REF · 01

Sources & confidence

Every dollar amount and contract clause below traces back to a sourced fact. We don't manufacture composite scores.

Where this data comes from

Vendr · TrustRadius · Reddit · BBB · official docs

Sources 5 sourced facts

4 hidden-cost · 1 contract

Last verified 1mo ago

Confidence Limited confidence

Sources 1 sourced fact

Vendr median

Last verified 2w ago

Confidence Medium confidence

REF · 02

Plans at a glance

Every tier per product. Lock one to drive the cost row above and reveal a tier-specific outbound CTA.

Tier ladder

Click a tier to lock the cost row to it. Locking surfaces a tier-specific Visit CTA.

REF · 03

Hidden costs

Each cost is severity-ranked, with the dollar range quoted from its source (Vendr, Reddit, TrustRadius, BBB, official docs) — never our estimate.

Beyond the sticker

Severity-ranked, sourced

3 documented

Enterprise License Potentially Required for Full CRM Integration

20-50% of license costs

1 source
Credit/Token-Based Overage Costs

10-30% of license costs

2 sources
Potential Agency Pricing Structure Changes

5-15% of license costs

1 source

No hidden costs documented

REF · 05

What users say

Aggregated, with sample sizes. We use whichever review platform has data.

User reviews

TrustRadius · Trustpilot · G2

No public ratings yet

Best for

Eval / solo users

No public ratings yet

Best for

Individuals and small teams evaluating Clay's enrichment and prospecting before committing

Decide

Get a quote from each vendor

Each link opens the vendor's pricing page in a new tab.

Visit Clay pricing

Free plan limits → Discount programs →

Visit Clay pricing

Free plan limits → Discount programs →

License cost is computed from publicly listed plans (real math, list price × seats). Median annual cost is from Vendr's deal flow when available — see source badges. Hidden costs and contract terms each cite their own sources. We do not invent composite scores.

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